Weren"t able to attend the 2009 Marketing to African-Americans with Excellence (MAAX) Summit? Order the workbook which contains hard copies of the presentations made by some of the nation"s top experts on Black consumer marketing, including:

Burrell Communications
Carol H. Williams Agency
FUSE Advertising
Hunter-Miller Group
MEE Productions
Media Economics Group
Nia Enterprises
Salon Sense Magazine Sanders\Wingo
Target Market News
The MasterMind Group
The Media Audit
The Nielsen Company
U.S. Census Bureau
UniWorld Group
...and more

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 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $744 Billion (2006)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $121.6 bil.
 - Food $59.2 bil.
 - Cars/Trucks $32.1 bil.
 - Clothing $27.7 bil.
 - Health Care $17.8 bil.

Click here for more stats from "The Buying Power of Black America."
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U.S. Census 
Bureau Data

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Boston's WGBH Radio debuts The Callie Crossley Show on January 11

(December 28, 2009) WGBH Radio announced today that The Callie Crossley Show, hosted by award-winning journalist Callie Crossley, will launch at 1pm on Monday, January 11, 2010 on 89.7, Boston's NPR Station for News and Culture. The hour-long program, central to WGBH's commitment to in-depth local coverage, will feature diverse topics of interest and importance in the region.

Airing Monday through Friday, Crossley will offer a daily discussion of current events, local happenings, arts and culture, and water cooler buzz. From the boardroom to the bus top, Crossley will examine stories of interests from Boston and New England. In turn, she will invite the community to weigh in on a wide range of topics, providing a forum for listeners to tap into the talk of your town.

"I look forward to being part of this new chapter for WGBH, exploring stories of the region and using the tremendous resources we have here to provide another way for people to expand their knowledge."

WGBH kicks off its two-hour block of local focus at noon with The Emily Rooney Show, hosted by Rooney, the award-winning host, executive editor and creator of WGBH's Greater Boston and Beat the Press. Rooney will focus on local news and public affairs, with regular correspondents contributing to the spirited daily forum.

Crossley, an established television and radio commentator, is a regular panelist with WGBH's popular Beat the Press program. She is also a contributor to FOX 25TV's Morning Show and an occasional moderator for the WGBH-produced Basic Black.

Go to Target Market News homepage


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