Weren't able to attend the 2009 Marketing to African-Americans with
Excellence (MAAX) Summit? Order the workbook which contains hard
copies of the presentations made by some of the nation's top experts on
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Target Market News
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The Media Audit
The Nielsen Company
U.S. Census Bureau
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partners with TV One on new reality show starring Omarosa (November
10, 2009) Real estate and entertainment mogul Donald J. Trump has
partnered with TV One on a groundbreaking new reality series to debut in
the Spring of 2010.
Entitled, "Omarosa's Ultimate Merger," the show will put a cadre of 12
successful bachelors through a gauntlet of tests. These challenges are
designed to play upon their weaknesses, test their business acumen,
measure their seductive strengths, and draw out their true intentions.
Will she marry for love or for money? And can this bevy of bachelors
tame this shrew?
"Omarosa was a great personality on the 'Apprentice' that was watched by
over 40 million people as it became the #1 show on TV. Omarosa is smart,
witty, and difficult, but all of these qualities will make for some very
interesting entertainment," says Trump.
Donald J. Trump went on to say, "I am very excited to partner with the
great Comcast Corporation and TV One. They really stepped up to the
plate to do this deal. TV One is making a huge impression on the cable
landscape with this tremendous new show."
Donald J. Trump and Trump Productions President Andy Litinsky created
the eight episode reality series that will be produced by Trump
Productions LLC and Juma Entertainment. The Executive Producers from
Trump Productions LLC are Donald J. Trump and Andy Litinsky. The
Executive Producers from Juma Entertainment are Bob Horowitz and Lewis
Fenton. The show will be filmed on location at the world renowned 5-star
Trump International Hotel and Tower: Las Vegas.
The executives in charge of production for TV One are Jubba Seyyid and
"TV One is all about bringing our viewers an entertaining and compelling
take on universal aspects of the black experience -- and creating
successful, loving relationships is serious business. There is no
question about it: Omarosa's Ultimate Merger will be unpredictable, full
of drama, and a guilty pleasure to watch," says TV One Senior Vice
President of Original Programming Toni Judkins. "We know people like to
watch dating shows and the drama within is always a draw, so we expect
this series where successful singles match wits in the game of love to
be highly fascinating, and entertaining. We look forward to working with
Donald J. Trump, Trump Productions, and Juma Entertainment to bring this
new series to our viewers."
"Reality fans can't get enough of Omarosa, and this partnership between
Trump Productions and Juma Entertainment is going to result in an
addictive, engaging show that will entertain and surprise those who have
enjoyed her exploits," said Robert Horowitz, Executive Producer for Juma
Entertainment. "Omarosa is known for her drive to succeed and her
take-no-prisoners attitude, and watching her use these qualities in her
love life will make for great TV."
Launched in January 2004, TV One (www.tvoneonline.com) serves more than
48.4 million households, offering a broad range of entertainment,
reality and lifestyle -oriented original programming, classic series,
movies, and music designed to entertain, inform and inspire a diverse
audience of adult African American viewers. TV One's investors include
Radio One (Nasdaq: ROIA and ROIAK; www.radio-one.com), the largest radio
company that primarily targets African American and urban listeners;
Comcast Corporation (Nasdaq: CMCSA and CMCSK; www.comcast.com), the
leading cable television company in the country; The DirecTV Group;
Constellation Ventures; Syndicated Communications; and Opportunity