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Black Cable TV Ratings for Week of November 2 - 8
NFL, TBS return to the top of the cable chart
after steady rise of BET (November
11, 2009) TBS resumed its reign over the cable viewing habits of black
households after falling to BET rise on the programming charts. Without
BET's airing of The Game or awards show, Tyler Perry's comedies
prevailed right behind perennial favorite, ESPN's Monday Night Football.
TBS was the week's most watched cable network, with 11.2 million black
viewers for seven of its shows on the Top 25. BET followed in second
with 4.4 million viewers for five of its shows -- less than half its
audience last week. USA was third with 3.7 million tuning in four of its
shows.
The total number of viewers watching the Top 25 favorite cable shows in
black households, as rated by Nielsen, dropped 10 percent from last week
to 30 million.
Top 25
Cable Shows in Black Households
Rank | Program | Network | AA Rating | AA
Share | Viewers 2+
1
NFL
FALCONS V. SAINTS
ESPN
12.8
18.5
2,479
2
MEET THE
BROWNS
TBS
10.1
14.7
2,225
3
MEET THE
BROWNS
TBS
10.1
14.5
2,295
4
HOUSE OF
PAYNE
TBS
9.0
12.9
1,961
5
HOUSE OF
PAYNE
TBS
7.6
11.0
1,713
6
REAL
HOUSEWIVES ATLANTA
BRAVO
7.2
10.5
1,249
7
SPONGEBOB
TRUTH OR SQUARE
NICK
6.2
10.1
1,429
8
NBA
BASKETBALL
TNT
5.8
8.7
1,141
9
HOUSE OF
PAYNE
TBS
5.7
8.4
1,308
10
MONICA:
STILL STANDING
BET
5.7
8.2
1,047
11
WWE
ENTERTAINMENT
USA
5.6
7.7
1,161
12
WWE
ENTERTAINMENT
USA
5.3
7.5
1,215
13
FANBOY &
CHUM CHUM
NICK
5.2
8.1
1,179
14
THE GAME
BET
4.9
7.0
938
15
THE GAME
BET
4.7
6.6
915
16
REAL
HOUSEWIVES OF OC
BRAVO
4.4
6.7
802
17
NBA
PRE-GAME SHOW
TNT
4.3
6.8
789
18
LAW &
ORDER: SVU
USA
4.2
6.0
728
19
HOUSE OF
PAYNE
TBS
4.1
6.4
891
20
TBS PRIME
MOVIE
TBS
4.1
6.4
809
21
THE GAME
BET
4.1
5.8
862
22
MONICA:
STILL STANDING
BET
4.0
6.0
734
23
LAW &
ORDER: SVU
USA
3.9
5.8
674
24
NBA
BASKETBALL
TNT
3.9
7.2
697
25
EVERYBODY
HATES CHRIS
NICK
3.9
5.7
771
Source: Nielsen Media
Research. Ranked by share of audience watching. Based on live and same
day viewing. Number of viewers shown in thousands (1,000 = 1 million).
Representing more than 13.45 million television households in the U.S.,
the African- American television audience is the largest minority
segment in Nielsen's measurement samples. All times eastern.
