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 Black Stats  
Frequently requested data on African American consumers

Black Buying Power:
 $836 Billion (2010)

Black U.S. Population:
 41.1 million

Top Five Black Cities
 - New York
 - Chicago
 - Detroit
 - Philadelphia
 - Houston

Top Five Black Metros:
 - New York-New Jersey
 - Washington-Baltimore
 - Chicago-Gary
 - Los Angeles
 - Philadelphia

Top Five Expenditures:
 - Housing $203.8 bil.
 - Food $65.2 bil.
 - Cars/Trucks $29.1 bil.
 - Clothing $29.3 bil.
 - Health Care $23.6 bil.
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uick access to key stats
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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GM appoints Eric Peterson to additional position of U.S. Vice President for Diversity

(November 8, 2010) General Motors has announced that Eric Peterson has been named U.S. Vice President, Diversity.  Peterson, 58, will also continue to serve as director, industry dealer affairs, where he manages relationships with GM's National Dealer Council, Minority Dealer Advisory Council, and Women's Dealer Advisory Council, as well as with the National Automobile Dealers Association.

In his new role, Peterson reports to Mark Reuss, president, GM North America, and Mary Barra, vice president, global human resources.  In his role as director, industry dealer affairs, Peterson will continue to report to Jim Bunnell, general manager, dealer network and sales support.

"GM has a rich heritage of being at the forefront on diversity issues, and Eric will play a key role as we continue to build on this," said Reuss.  "As a global company, with operations in more than 120 countries, we are committed to a culture of diversity and inclusion.  We believe this will give GM a strategic advantage in designing, building, and selling the world's best vehicles."

"I am excited to be able to help strengthen GM's ongoing commitment to diversity with our customers, employees, dealers, suppliers, and communities," said Peterson.  "My belief has always been that understanding and embracing our differences makes us stronger and helps GM win in the marketplace."

Prior to his current assignment, Peterson served as regional sales and marketing manager in GM's South Central Region.  Peterson also led GM's dealer development organization, which spearheaded efforts to appoint more minorities and women as dealer operators in GM's retail dealer network.


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 JUST RELEASED
New 'Buying Power' report: Black consumers spend as economy grows
Details $507 billion in expenditures

(November 1, 2010) African-American consumers are cautiously increasing their spending in some key product categories, even as they continue to make adjustments in a slowly growing economy. The finding comes from the soon to be issued 16th annual edition of "The Buying Power of Black America" report.

In 2009, black households spent an estimated $507 billion in 27 product and services categories. That's an increase of 16.6% over the $435 billion spent in 2008. African-Americans' total earned income for 2009 is estimated at $836 billion...

Story continued...






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