15th
Annual Edition 'Buying Power of
Black America' report breaks down billions in expenditures Black
consumers are responding to tighter economic condition by focusing more of
their spending on items and services that improve their homes and
lifestyle. That's one of the trends revealed in the 15th annual report,
"The Buying Power of Black America," published by Target Market News. The
report analyzes spending for black households in 2008 and finds that
African-Americans...
Story continued... _________________
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BET
'goes pink' in support of National Breast cancer Awareness Month
(October 20, 2010 BET Networks announced today its first ever Network
wide campaign, "BET Goes Pink," in support of National Breast Cancer
Awareness Month in partnership with the American Cancer Society , Susan
G. Komen for the Cure Circle of Promise and the Sisters Network Inc.
The integrated approach includes the BET News special, HEART OF THE
CITY: CHICAGO'S CANCER DIVIDE, which will air on Sunday, October 24 at
10:00 p.m.; a micro site on BET.com; special appearances by Gabrielle
Union , Renee Syler and Kelly Price on THE MO'NIQUE SHOW on Friday,
October 22 at 11:00 p.m.* and a special event for African American
breast cancer survivors at Like the River Salon in Atlanta, GA.
Former journalist Rene Syler, who underwent a preemptive double
mastectomy last year because of her high genetic risk of breast cancer,
will join Gabrielle and Kelly Price on THE MO'NIQUE SHOW on Friday,
October 22 at 11:00 p.m.*
In a half-hour special report, BET News pulls back the curtain on the
whole truth about breast cancer and black women -- that their deaths are
preventable, and that it is social and economic inequity that has
betrayed them -- not their own bodies. To tell the story, BET takes
viewers to the city of Chicago, where the 38% national breast cancer
mortality rate for Black women has exploded to an astronomical 116%.
HEART OF THE CITY: CHICAGO'S CANCER DIVIDE will air on Sunday, October
24 at 10:00 p.m.
In addition to the on-air programming, BET Networks launched a
micro-site dedicated to breast cancer awareness on bet.com and will run
PSAs to raise awareness about the disease. The Network is also
partnering with the American Cancer Society and Like the River Salon to
donate a special day of beauty to African American breast cancer
survivors on October 24 in Atlanta, GA.
For more information on "BET Goes Pink" and resources on breast cancer,
please log onto
www.bet.com/news/betgoespink.