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2008 by Target Market News Inc. All rights reserved
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Cable TV Ratings for Week of Sept. 29 - Oct. 5
'Monday Night Football' has win and loses; Disney is most watched
network (October
7, 2008) ESPN's Monday Night Football took the No.1 spot of most popular
cable program in black households. Without TBS' House of Payne on the
schedule it was easier to run for the goal. CNN was the network of
choice for those watching the Vice Presidential Debate. It attracted 2.2
million viewers.
The most cable network for the first week of October was Disney, which
had 6.5 million young viewers. It was followed by CNN with 4.6 million,
and ESPN with 2.1 million.
The total number of viewers watching the Top 25 cable shows, according
to Nielsen Media Research, was 21.4 million.
Top 25
Cable Shows in Black Households
Rank | Program | Network | AA Rating | AA
Share | Viewers 2+
1
NFL
REGULAR SEASON
ESPN
11.0
15.9
2,143
2
SR/VICE
PRES DEBATE 2008
CNN
9.6
13.1
2,229
3
ANDERSON
COOPER 360
CNN
8.2
11.6
1,772
4
I LOVE
MONEY
VH1
5.7
7.9
1,180
5
WWE
ENTERTAINMENT
USA
4.7
6.7
934
6
MAKING THE
BAND 4
MTV
4.5
6.6
811
7
WWE
ENTERTAINMENT
USA
3.9
5.4
904
8
WIZARDS OF
WAVERLY PL.
DISNEY
3.9
5.5
882
9
TWITCHES
DISNEY
3.8
5.3
768
10
ARMY WIVES
LIFE TIME
3.5
4.9
601
11
RET. TO
HALLOWEENTOWN
DISNEY
3.4
5.4
635
12
POST
DEBATE ANALYSIS
MSNBC
3.3
4.7
722
13
THE FIRST
48
A&E
3.3
4.8
503
14
DEBATE
MSNBC
3.3
4.5
620
15
CNN
ELECTION CENTER
CNN
3.3
5.1
627
16
SOMEBODIES
BET
3.2
4.7
640
17
HALLOWEENTOWN
DISNEY
3.1
4.8
728
18
BET MOVIE
OF THE WEEK
BET
3.1
4.9
617
19
SOMEBODIES
BET
3.1
4.6
616
20
SUITE LIFE
OF ZACK & CODY
DISNEY
3.0
4.9
523
21
HALLOWEENTOWN HIGH
DISNEY
3.0
4.8
585
22
SUITE LIFE
ON DECK
DISNEY
2.9
5.0
616
23
SUITE LIFE
OF ZACK & CODY
DISNEY
2.9
4.2
581
24
PHINEAS
AND FERB
DISNEY
2.9
4.8
623
25
HALLOWEENTOWN II:
DISNEY
2.9
4.3
574
Source: Nielsen Media
Research. Based on live and same day viewing. Number of viewers shown in
thousands. Representing more than 13.45 million television households in
the U.S., the African- American television audience is the largest
minority segment in Nielsen measurement samples. All times eastern.
$50 Discount Extended! Presentation
From:
AllHipHop.com
BlackWeb 2.0
Burrell Communications
Codeblack Interactive
Google
Lee Moss Media
Reach Media
RushmoreDrive.com
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The Axis Ad Agency
UniWorld Group
...and more
Review Presentations From: Arbitron
GlobalHue
Hunter-Miller Group
Nia Enterprises
Radio One
R. L. Polk
Starcom MediaVest
U.S. Census Bureau
Yankelovich
...and others!
The
African-American
Book Publishing Authority Now
in its ninth year of publication, Black Issues Book Review is the
only nationally distributed magazine devoted exclusively to covering the
latest news and reviews on black books. BIBR also provides
up-to-date news on forthcoming author signings, book fairs and book
clubs.
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