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McDonald's promotes William Whitman Jr. to vice president of
communications (September
24, 2008) McDonald's USA recently announced the promotion of William
(Bill) Whitman, Jr. to Vice President, U.S. Communications. Whitman
replaces Richard Ellis, who re-joined McDonald's Restaurants of Canada,
Limited. In his new role, Whitman will report directly to Don Thompson,
President, McDonald's USA.
"A tireless McDonald's brand ambassador and company spokesperson, Bill's
unique dedication to our brand has made a true and positive impact on
our business," said Don Thompson, President, McDonald's USA. "Over the
past two years, our U.S. Communications team has played a greater role
in accelerating our U.S. Business results and Bill's appointment further
ensures solid leadership in this critical area of our business," said
Thompson.
As Vice President of Communications, Whitman serves as the Chief
Communications Officer for the U.S. Company. He will oversee Management
Communications, Internal and External Communications, Media Relations,
Public Affairs and Stakeholder Engagement and continue to serve as the
chief spokesman for the U.S. Company.
As a member of McDonald's U.S. Executive Leadership Team, Whitman will
work closely with McDonald's U.S. and Senior leadership, franchisees,
suppliers and other key stakeholders to define communications strategies
and tactics that drive McDonald's U.S. Plan to Win and expand strategic
partnerships and alliances across all facets of the McDonald's system.
"Bill started his McDonald's career 10 years ago as a Supervisor of
Media Relations with McDonald's Corporate Communications Department,”
said Steve Russell, Chief People Officer, McDonald's USA.
"Since then, he has progressed through a number of increasingly senior
communications and public affairs positions. As one of the largest
employers in the quick service restaurant industry, McDonald's is
continuing its commitment to providing opportunities and career
enhancement at all levels within the organization – Bill exemplifies
this commitment,” said Russell.
Most recently, Whitman was Senior Director, Media Relations and Public
Affairs, McDonald's USA.
In this role, he served as the chief spokesman for McDonald's USA. He
was responsible for developing and directing Media Relations, Public
Affairs and Stakeholder Engagement strategies and tactics to drive
McDonald's U.S. business results. He was also responsible for managing
crises and issues as well as media and crisis communications training
for the company.
Prior to joining McDonald's, Whitman held communications and public
affairs positions at Exxon USA and Fleishman-Hillard.
With more than 20 years experience in communications, Whitman has
received recognition throughout his career from local, national and
international organizations, including McDonald's Corporation, Exxon
Corporation, Fleishman-Hillard International Communications, the
National Academy of Television Arts and Sciences, the United Way and
others.
Whitman is a graduate of Southern Illinois University with a Bachelor of
Science Degree in Fine Arts and Communications.
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