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Introducing a new trade magazine for the new opportunities in African-American marketing and media.


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 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $744 Billion (2006)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $121.6 bil.
 - Food $59.2 bil.
 - Cars/Trucks $32.1 bil.
 - Clothing $27.7 bil.
 - Health Care $17.8 bil.

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Bureau Data

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Copyright
(c) 2008 by
Target Market News Inc.

All rights reserved
Business address:
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t. 312-408-1881
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info@targetmarketnews.com
 
 

Essence Communications names David L. Flemister associate publisher, sales
 
(September 29, 2008) David L. Flemister has been named Associate Publisher, Sales for Essence Communications Inc., it was announced today by Essence Communications Inc. President, Michelle Ebanks, to whom he will report. Flemister will be the key executive with responsibilities over the group's advertising and sales functions.  

"David's success in building and nurturing strategic client partnerships and his history of working with prominent international brands will strengthen our alliances and complement our sales goals in an extraordinary way," says Michelle Ebanks, President of Essence Communications Inc. "I am confident David's expertise will enable ESSENCE to sell through our large-scale, integrated programs, which encompass the magazine, live events, digital and, in the future, television and radio."
 
Flemister had been the Vice President, Client Partnerships for Time Warner Global Media Group, where he led the team in the development of business opportunities designed to generate incremental revenue for the company.  As a key corporate liaison with senior division executives, he consulted on deal structure and increased revenue across the house. 
 
Throughout his career in advertising and sales, Flemister managed many international brands, such as Pepsi, Wal-Mart, Toys "R" Us, Miller Beer, Wendy's, Colgate-Palmolive and Verizon Wireless, to name a few.  In addition, he developed ethnic and multicultural programs for an array of clients. David has dedicated his career to driving sales growth for his clients. Notably, as Vice President at Young & Rubicam on the KFC business, Flemister helped contribute to an impressive 8% sales growth within a year.
 
Flemister received his undergraduate degree from Connecticut College where he earned a BA in Psychology and minored in Sociology. Flemister lives in New Rochelle, NY with his wife Sara and their two young children. 
 
 
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