Annual Edition 'Buying Power of
Black America' report breaks down billions in expenditures Black
consumers are responding to tighter economic condition by focusing more of
their spending on items and services that improve their homes and
lifestyle. That's one of the trends revealed in the 15th annual report,
"The Buying Power of Black America," published by Target Market News. The
report analyzes spending for black households in 2008 and finds that
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Real Times to publish 'Driven' highlighting African-Americans in the
auto industry (September
30, 2010) Real Times Media, LLC through its Who's Who Publishing
Company, today announced that it will produce a chronicle detailing the
contributions of African-American's in the automotive industry. Titled
"Driven: A Tribute to African-American Achievement in the Auto
Industry," the company's latest compilation will focus on the African
Americans who helped to build and maintain the automotive industry for
which the 'Motor City' is most known.
Detroit was once one of the most important destinations for
African-Americans migrating from the south because of its reputation for
car manufacturing. However, success for African-Americans in the auto
business came as a result of a tumultuous climb. The Who's Who tribute
will explore the role of African-Americans in the industry as it grew
and recognize those who sacrificed along the way.
"As everyone knows the auto industry shaped the city of Detroit and in
large part, the world over, said Hiram E. Jackson, CEO of Real Times
Media. "Lesser known is the significant role that African-Americans
played in growing the industry to prominence and that we now play in
revitalizing the struggling industry. Through this tribute Real Times
and Who's Who strives to change that."
Celebrating all facets of African-American achievement within the
industry, the tribute will also focus on success stories from all
aspects of vehicle production including design, engineering, sales and
marketing, manufacturing, suppliers, dealers and all areas in between.
Based in Colombus, Ohio, Who's Who Publishing Company was founded in
1989 to highlight the positive achievements of African Americans, and to
provide a valuable resource and networking guide for the community. The
Who's Who directories are published annually in more than 25 cities.
The inaugural edition of Driven is slated for release during the 2011
North American International Auto Show (NAIAS). The publication's
unveiling will be held Wednesday, January 12, 2011 as part of a NAIAS-sanctioned
event. Tickets are $100 and include a copy of the publication as well as
an exclusive, all-access sneak peek of the show floor. For more
www.whoswhopublishing.com or call Cathy Nedd at 313- 350-4241.