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2008 by Target Market News Inc. All rights reserved
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TV
Ratings for Week of August 11 - 17 Olympic
broadcasts let NBC dominate Top 25; also most watched network
(August
12, 2008) NBC’s airing of the Summer Olympics has given the network
primetime dominance every night of week since the opening ceremony. The
games easily took the top seven spots on the chart of most popular
shows, delivering an average of 2.2 million per broadcast.
The title of most watched network of the week would have to go to NBC.
Its primetime audience for the games added up to 15.5 million viewers.
Second place network, CBS, had five million fewer viewers for its
programs.
Thanks to the Olympics, the total number of viewers for the Top 25 shows
grew by 16 percent over the previous week to 31.7 million.
Top 25
Broadcast Shows in Black Households
Rank | Program | Network | AA Rating | AA
Share | No. of Viewers2+
1
SUMMER
OLYMPICS SAT PRIME 2
NBC
14.6
8.1
2.922
2
SUMMER
OLYMPICS SUN PRIME 2
NBC
13.0
6.9
2.465
3
SUMMER
OLYMPICS TUE PRIME 1
NBC
12.9
6.8
2.439
4
SUMMER
OLYM THU PRIME 1
NBC
11.8
5.8
2.091
5
SUMMER
OLYMPICS FRI PRIME 1
NBC
10.8
5.7
2.061
6
SUMMER
OLYMPICS MON PRIME 1
NBC
10.6
5.3
1.903
7
SUMMER
OLYMPICS WED PRIME 1
NBC
10.3
5.2
1.872
8
CSI: MIAMI
CBS
6.2
2.9
1.036
9
FLASHPOINT
CBS
6.0
3.1
1.125
10
NFL ON FOX
PRESEASON 2
FOX
6.0
2.7
.965
11
CSI: NY
CBS
5.4
2.5
.885
12
CSI
CBS
5.1
2.6
.924
13
NUMB3RS
9PM
CBS
5.1
2.3
.823
14
NCIS
CBS
5.1
2.5
.903
15
BIG
BROTHER 10-THU
CBS
5.0
2.6
.937
16
GHOST
WHISPERER
CBS
4.9
2.4
.861
17
NFL ON FOX
PRESEASON 1
FOX
4.9
2.4
.855
18
CRIMINAL
MINDS
CBS
4.8
2.4
.880
19
FRIDAY
NIGHT SMACKDOWN
CW
4.7
3.0
1.078
20
TERMINATOR:SCC SP-8/12 9P
FOX
4.5
2.1
.749
21
TERMINATOR:SCC SP-8/11 9P
FOX
4.5
2.1
.743
22
60 MINUTES
CBS
4.2
2.2
.807
23
THE
GAME-SUN
CW
4.2
2.1
.767
24
TWO AND A
HALF MEN
CBS
4.2
2.2
.789
25
BIG
BROTHER 10-TUE
CBS
4.1
2.3
.827
Source: Nielsen Media
Research. Number of viewers
ages 2+ shown in millions. Rankings are based on
share of black households. Representing more than
13.45 million television households in the U.S., the
African-American television audience is the largest
minority segment in Nielsen measurement samples.
All times eastern.
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Now
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latest news and reviews on black books. BIBR also provides
up-to-date news on forthcoming author signings, book fairs and book
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