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2008 by Target Market News Inc. All rights reserved
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Cable TV Ratings for Week of August 4 - 10
'Payne' hangs on the three million mark; USA is the most watched network (August
13, 2008) The Olympics may be shifting viewing habits on the broadcast
network side, but it's business as usual when it comes to cable. "House
of Payne" continues to stay a the three million viewers mark for the
final half hour of its back-to-back block on TBS. The comedy took the
top four positions on the top 25.
USA was the most watched cable network with six shows, followed by VH1
and TBS with four each.
The total number of viewers of the top 25 cable shows dropped by 4.1
percent to 27.3 million, according to Nielsen Media Research.
Top 25
Cable Shows in Black Households
Rank | Program | Network | AA Rating | AA
Share | Viewers 2+
1
HOUSE OF
PAYNE
TBS
14.3
21.1
3,027
2
HOUSE OF
PAYNE
TBS
13.5
20.0
2,759
3
HOUSE OF
PAYNE
TBS
12.4
18.3
2,559
4
HOUSE OF
PAYNE
TBS
9.6
14.6
1,988
5
BALDWIN
HILLS 2
BET
6.7
9.6
1,288
6
WWE
ENTERTAINMENT
USA
5.9
8.7
1,311
7
WWE
ENTERTAINMENT
USA
5.6
8.3
1,303
8
CLOSER,
THE
TNT
5.5
8.2
956
9
NEW YORK
GOES 2 HOLLYWOOD
VH1
4.7
6.9
914
10
LAW &
ORDER: CI (ORIG)
USA
4.5
6.5
793
11
NFL
PRE-SEASON FOOTBALL
ESPN
4.5
7.1
817
12
LUKES
PARENTAL ADVISORY
VH1
4.3
6.4
704
13
I WANT TO
WORK FOR DIDDY
VH1
4.1
6.1
795
14
HELL DATE
2
BET
4.0
5.9
717
15
IN PLAIN
SIGHT
USA
3.9
5.6
727
16
LAW &
ORDER: SVU
USA
3.8
5.8
647
17
AMERICAN
DAD
ADULT SWIM
3.7
5.4
810
18
LAW &
ORDER: SVU
USA
3.7
5.9
662
19
FREAKY
FRIDAY (2003)
DISNEY
3.6
5.1
663
20
FAMILY GUY
ADULT SWIM
3.5
4.9
764
21
SUITE LIFE
OF ZACK & CODY
DISNEY
3.5
6.1
824
22
THE FIRST
48
A&E
3.4
5.1
560
23
FROM GS TO
GENTS
MTV
3.4
4.9
585
24
SAVING
GRACE
TNT
3.4
5.0
542
25
I LOVE
MONEY
VH1
3.3
4.8
595
Source: Nielsen Media
Research. Based on live
and same day viewing. Number of viewers shown
in thousands. Representing more than 13.45 million
television households in the U.S., the African-
American television audience is the largest minority
segment in Nielsen measurement samples.
All times eastern.
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