Annual Edition 'Buying Power of
Black America' report breaks down billions in expenditures Black
consumers are responding to tighter economic condition by focusing more of
their spending on items and services that improve their homes and
lifestyle. That's one of the trends revealed in the 15th annual report,
"The Buying Power of Black America," published by Target Market News. The
report analyzes spending for black households in 2008 and finds that
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Cooper to oversee news section of BET.com following staff layoffs
By Richard Prince
Journal-ims (July 30, 2010) BET officials say that Tracey Cooper, a senior
consultant for BET.com, will oversee the "On TV" and News sections of
BET.com in the wake of a reorganization that saw six people, including
Editor Tanu Henry, laid off this week.
Cooper has been director of content for Interactive One, a division of
Radio One Inc., and group director of content and brand development for
Community Connect, Inc., which operates three sites, BlackPlanet.com,
MiGente.com and AsianAve.com. It is now owned by Radio One.
A memo went to BET staffers Wednesday, signed by Denmark West, president
of digital media operations, and Martez Moore, vice president for
strategy and business development. It said, "As you know, we have
created a growth strategy for Digital. As of January of this year, we
have been keenly focused on a plan that will allow us to deliver
significant growth in traffic and revenue.
"Simultaneously, we have been reviewing our structure to ensure that we
have an organization that is best positioned to meet the growth
objectives and to provide the best content. As a result of this
organizational review, we have restructured Digital to allow us to meet
our content, traffic and revenue objectives. We want to underscore that
we arrived at these decisions carefully and that we gave considerable
thought to how each function, channel and individual would be impacted.
"Given these changes, in the interim the Entertainment and Lifestyle
team will report to Martez. Kim Osorio will lead Music and Tracey Cooper
will oversee On TV and News. As we mentioned earlier this week,
beginning August 2nd, Mimi Valdés will lead our content efforts as Vice
President of Digital Content."
BET.com is the top-rated Internet site catering to African Americans,
according to ComScore, an Internet ratings service. It received 3.5
million unique visitors in June, compared with 2.9 million for AOL Black
Voices, 2.3 million for Media Takeout and 1.7 million for Black Planet.