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 15th Annual Edition
'Buying Power of Black America' report breaks down billions in expenditures

Black consumers are responding to tighter economic condition by focusing more of their spending on items and services that improve their homes and lifestyle. That's one of the trends revealed in the 15th annual report, "The Buying Power of Black America," published by Target Market News. The report analyzes spending for black households in 2008 and finds that African-Americans...
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 Black Stats  
Frequently requested data on African American consumers

Black Buying Power:
 $803 Billion (2008)

Black U.S. Population:
 41.1 million

Top Five Black Cities
 - New York
 - Chicago
 - Detroit
 - Philadelphia
 - Houston

Top Five Black Metros:
 - New York-New Jersey
 - Washington-Baltimore
 - Chicago-Gary
 - Los Angeles
 - Philadelphia

Top Five Expenditures:
 - Housing $166.3 bil.
 - Food $65.3 bil.
 - Cars/Trucks $31.5 bil.
 - Clothing $26.9 bil.
 - Health Care $23.9 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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Louisiana launches new iPhone app for its African American heritage trail

(August 2, 2010) The Louisiana Office of Tourism recently launched a new iPhone app for Louisiana's African American Heritage Trail at the ESSENCE Music Festival in New Orleans. This is the first app of its kind for tourism in Louisiana, and visitors attending the festival were the first to experience its features.

"The festival was a perfect backdrop to launch the app, and the feedback from visitors was very positive," said Pam Breaux, secretary of the Department of Culture, Recreation and Tourism. "We developed this app to help guide visitors to trail sites as they travel throughout the state."

The app, titled LikeNoOther, has a number of features that visitors can enjoy, including directions to trail sites, GPS, maps, photos, and more. It also includes an original song and video from Grammy Award-winning musician Chris Thomas King and audio vignettes narrated by Academy Award-winning actor Louis Gossett, Jr.

"It is great that we are able to utilize new technology to bring Louisiana history to life," said Jim Hutchinson, assistant secretary of the Louisiana Office of Tourism.

Visitors can download the app for free to their iPhone, iPad or iPod a number of ways, including from the App Store, iTunes or at the trail's website, AStoryLikeNoOther.com/iphone.

A project of the Louisiana Office of Tourism, the African American Heritage Trail takes visitors to museums, heritage sites, institutions and cultural attractions in all corners of Louisiana. The trail was launched in February 2008 with 26 member sites and expanded to 33 sites in 2010.


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