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 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $744 Billion (2006)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $121.6 bil.
 - Food $59.2 bil.
 - Cars/Trucks $32.1 bil.
 - Clothing $27.7 bil.
 - Health Care $17.8 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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Copyright
(c) 2008 by
Target Market News Inc.

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TV Ratings for Week of July 7 - 13
"CSI" keeps its grip over summertime viewing; CBS remains top network

(July 15, 2008) It's obviously still too hot to change the dial or our viewing habits. CBS' CSI franchise continues to melt the competition and is again No.1 and 2 of the week's most popular shows in black households. Fox still held on to third place, this week with "So You Think You Can Dance" instead of last week's "Hell's Kitchen."

CSB was again the most watched network by black viewers, with 11 shows on the week's top 25. It was followed by the Fox network with six and ABC with four.

The total number of viewers for all top 25 shows, according to Nielsen data, was 25 million, or 4.5 percent more than the previous week.

Top 25 Broadcast Shows in Black Households

  Rank | Program | Network | AA Rating | No. of Viewers

1

CSI

CBS

7.3

1.230

2

CSI: NY

CBS

6.9

1.233

3

SO YOU THINK CN DANCE-WED

FOX

6.7

1.329

4

CSI: MIAMI

CBS

6.7

1.193

5

CRIMINAL MINDS

CBS

6.5

1.192

6

WIPEOUT

ABC

6.4

1.208

7

AMERICA'S GOT TALENT

NBC

6.3

1.048

8

HELL'S KITCHEN

FOX

6.2

1.257

9

FLASHPOINT

CBS

6.0

.981

10

HOUSE-MON 9P

FOX

5.8

.997

11

WITHOUT A TRACE

CBS

5.8

.984

12

48 HOURS MYSTERY TUESDAY

CBS

5.6

.949

13

PRICE IS RIGHT PRIMETIME

CBS

5.6

.993

14

SO YOU THINK CN DANCE-THU

FOX

5.6

1.025

15

LAW AND ORDER:SVU

NBC

5.5

.816

16

CELEBRITY FAMILY FEUD

NBC

5.3

.859

17

PRIMETIME: CRIME

ABC

5.2

.888

18

60 MINUTES

CBS

5.2

.888

 19

NCIS

CBS

5.0

.888

20

BACHELORETTE, THE

ABC

5.0

.844

21

AMW: AMERICA FIGHTS BACK

FOX

4.8

.886

22

FRIDAY NIGHT SMACKDOWN

CW

4.7

.910

23

BONES-MON 8P

FOX

4.7

.810

24

THE BACHELORETTE 7/7

ABC

4.7

.842

25

FLASHPOINT SUNDAY SPECIAL

CBS

4.6

.841

Source: Nielsen Media Research. Number of viewers
ages 2+ shown in millions. Rankings are based on
share of black households. Representing more than
13.45 million television households in the U.S., the
African-American television audience is the largest
minority segment in Nielsen measurement samples.
All times eastern.


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