Annual Edition 'Buying Power of
Black America' report breaks down billions in expenditures Black
consumers are responding to tighter economic condition by focusing more of
their spending on items and services that improve their homes and
lifestyle. That's one of the trends revealed in the 15th annual report,
"The Buying Power of Black America," published by Target Market News. The
report analyzes spending for black households in 2008 and finds that
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American Legacy, Bayer Aspirin partner on annual Multicultural
Healthcare Awards (June
23, 2010) American Legacy Magazine, the magazine of African-American
history and culture, and the makers of Bayer Aspirin partnered to salute
extraordinary individuals at the Tenth Annual American Legacy
Multicultural Healthcare Awards held on Wednesday, June 23 and
sponsored by the Bayer Aspirin brand.
"It is with great pride that American Legacy and Bayer continue this
partnership for the sixth year in a row in honoring individuals that
have taken a personal role in helping eliminate health disparities for
minorities," says American Legacy founder and publisher Rodney J.
This year’s healthcare award recipients were:
- Donna M. Mendes, M.D. FACS, Senior Vascular Surgeon, St.
Luke’s-Roosevelt Hospital; Associate Clinical Professor of Surgery
Columbia University, College of Physicians & Surgeons
- Olajide Williams, M.D., M.S., Associate Director Neurology, Columbia
University Medical Center, Director of Operations, Harlem Hospital
Prior to the awards reception, American Legacy Magazine and Bayer,
hosted the Sixth Annual Healthcare Panel Discussion on The State of
Black Health. The honorees received their awards during a special
ceremony at the reception.
American Legacy magazine is distributed nationwide to over 2.05 million
readers through black churches, educational and cultural institutions.
Also available on newsstands and through paid subscriptions, American
Legacy is published RJR Communications Inc. For more information on
American Legacy Magazine, visit www.americanlegacymag.com.
The Consumer Care division of Bayer HealthCare LLC., is headquartered in
Morristown, N.J. Bayer’s consumer care division is among the largest
marketers of over-the-counter medications and nutritional supplements in
the world. Some of the most trusted and recognizable brands in the world
today come from the Bayer portfolio of products. These include Bayer
Aspirin, Aleve, Alka-Seltzer Plus, Bactine, Citracal, RID, Philips’ Milk
of Magnesia, Midol, Alka-Seltzer, One A Day Vitamins and Flintstones
2010 MAAX Awards winners to be honored
June 29th in Chicago
Market News will honor the recipients of the 2010 Marketing to African
Americans with Excellence [MAAX] Awards on Tuesday, June 29th at the
Wyndham Hotel in Chicago. The awards program annually recognizes the
contributions, innovations and exceptional performance of African
American professionals in the fields of marketing, advertising, media,
public relations and consumer research. This year' honorees are: Advertising
Executive of the Year Fay
Burrell Communications Advertising
Executive of the Year McGhee
Burrell Communications Media
Executive of the Year Debra
Chairman & Chief Executive Officer,
Executive of the Year Marilyn
Assistant Regional Census Manager
U.S. Census Bureau Marketing
Executive of the Year Rob
McDonald's USA Public
Relations Executive of the Year Wynona
President, National Black Public Relations Society
Achievement Award Rev.
Jesse L. Jackson, Sr.
Founder and President, Rainbow PUSH Coalition
Achievement Award Earl
G. Graves, Sr.
Chairman and Publisher
Earl G. Graves Ltd., Black Enterprise Magazine
Achievement Award Lerone
Historian and Author,
Former Executive Editor of