15th Annual Edition
'Buying Power of Black America' report breaks down billions in expenditures

Black consumers are responding to tighter economic condition by focusing more of their spending on items and services that improve their homes and lifestyle. That's one of the trends revealed in the 15th annual report, "The Buying Power of Black America," published by Target Market News. The report analyzes spending for black households in 2008 and finds that African-Americans...
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 Black Stats  
Frequently requested data on African American consumers

Black Buying Power:
 $803 Billion (2008)

Black U.S. Population:
 41.1 million

Top Five Black Cities
 - New York
 - Chicago
 - Detroit
 - Philadelphia
 - Houston

Top Five Black Metros:
 - New York-New Jersey
 - Washington-Baltimore
 - Chicago-Gary
 - Los Angeles
 - Philadelphia

Top Five Expenditures:
 - Housing $166.3 bil.
 - Food $65.3 bil.
 - Cars/Trucks $31.5 bil.
 - Clothing $26.9 bil.
 - Health Care $23.9 bil.

Click here for more stats from "The Buying Power of Black America."
Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data


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Andrew Langston, founder and CEO of Rochester, NY station WDKX, dies at 83

By Janet Lomax |

(June 12, 2010) He was a pioneer in the broadcast industry. The founder and CEO of WDKX radio has died. Andrew Langston passed away yesterday. He always dreamed of being in the broadcast industry and through hard work, and a lot of tenacity, his dream came true when WDKX signed on the air back in 1974.

When WDKX radio signed on the air, Langston remembered his heritage. The D is for Frederick Douglass, K for Martin Luther King Jr. and X for Malcolm X, leaders who fought like he did to see their dreams fulfilled.

It was the 1970's. It took six long years to get the necessary licensing to get DKX on the air.

Jim Blount, who founded "about time" magazine during that same period says Langston faced more hurdles, like finding businesses who would advertise on the station.

"At that time, 30 to 40 years ago, people refused to acknowlege there was an urban market, that people bought goods and services. So it was an uphill battle," said Blount.

But Mr. Langston didn't give up and the community recognized his commitment.

In 1999, Langston and his wife, Gloria received an award from former Monroe County Executive Jack Doyle and this year, WDKX is celebrating its 36th anniversary.

The station is a major player in the community.

"The first and only station that is programmed to the needs of the African American community and the fact that it has survived for nearly 40 years is a testimony to Andrew Langston's tenacity," said former Rochester Mayor Bill Johnson.

What kind of legacy does he leave behind?

"He understood and he stayed focused and he never gave up and probably without question if it weren't for that kind of tenacity there probably wouldn't be a WDKX radio station," said Blount.

"The fact that his radio station is still owned by his family when most of these are bought up by conglomerates is still a testimony to his vision," said Johnson.

Langston was 83.

A private service will be held for family and close friends. A public memorial will be held at 12noon on Thursday June 17 at Mt. Vernon Baptist Church on Joseph Avenue.

In lieu of flowers, donations may be made to:

The Andrew A. Langston Center for Educational Excellence at Canandaigua National Bank and Trust, 2075 Monroe Avenue, Rochester, NY 14618

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