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TV
Ratings for Week of June 2 - 8 Basketball
fever rolls on with historic ratings; CBS dominates half of top 25 (June 11,
2008) The basketball jones has carried over from the fever of cable's
airing of the playoff games to the Finals match-up between Boston and L.A.
The games and pre-game programming captured the top four spots of the top
25 shows with black households. The second face-off drew four million
viewers.
Despite ABC's good fortune, it didn't make even a dent in CBS' domination
of the chart. Thirteen of the top 25 were CBS shows, easily giving it most
watched network status for the week. Fox had six, while ABC posted five.
The total number of viewers of the top 25 was 33 5 million, according to
Nielsen data, or a 37% increase over the previous week.
Top 25
Broadcast Shows in Black Households Rank | Program | Network | AA Rating | No. of
Viewers
1
NBA FINALS
-GM 1
ABC
20.8
3.786
2
NBA FINALS
-GM 2
ABC
20.5
4.005
3
NBA
COUNTDOWN-GM 1
ABC
10.1
1.814
4
NBA
COUNTDOWN-GM 2
ABC
8.2
1.456
5
SO YOU THINK
CN DANCE-WED
FOX
7.6
1.578
6
CSI: MIAMI
CBS
7.1
1.255
7
CSI: NY
CBS
6.9
1.221
8
HELL'S
KITCHEN
FOX
6.9
1.345
9
HOUSE-MON 9P
FOX
6.9
1.429
10
SO YOU THINK
CN DANCE-THU
FOX
6.6
1.410
11
NCIS
CBS
6.5
1.052
12
WITHOUT A
TRACE
CBS
6.1
.990
13
60 MINUTES
CBS
5.9
1.054
14
CRIMINAL
MINDS
CBS
5.8
.940
15
CSI
CBS
5.6
.955
16
48 HOURS
MYSTERY TUE
CBS
5.6
.969
17
MOMENT OF
TRUTH
FOX
5.6
1.074
18
AMW: AMERICA
FIGHTS BACK
FOX
5.5
1.094
19
SWINGTOWN
CBS
5.4
.909
20
LAW AND
ORDER:SVU
NBC
5.2
.941
21
TWO AND A
HALF MEN
CBS
5.1
.926
22
CSI - THU 8P
SPECIAL
CBS
5.0
.834
23
WIFE SWAP
ABC
4.8
.846
24
MILLION
DOLLAR PASSWORD
CBS
4.8
.833
25
RULES OF
ENGAGEMENT
CBS
4.7
.812
Source: Nielsen Media
Research. Number of viewers
ages 2+ shown in millions. Rankings are based on
share of black households. Representing more than
13.45 million television households in the U.S., the
African-American television audience is the largest
minority segment in Nielsen measurement samples.
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Target Market News
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14th
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According to the newest edition of "The Buying Power of Black America,"
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