Real Content Group and AllHipHop.com create AllHipHop Mobile platform
 
(June 5, 2009) John Huffman IV, CEO of Real Content Group (RCG), announced the formation of AllHipHop Mobile during the Ypulse Youth Marketing Conference in San Francisco June 2nd, 2009. Research reveals that urban cell phone subscribers purchase more content, send more text messages to their friends and family, and spend more time on the mobile web than any other consumer segment.

"AllHipHop.com is one of the most visited websites for urban consumers and we're ready to extend their brand into the mobile space," says Huffman. A Google analytics report states that the site has more than 1,600,000 unique visitors with 5,830,000 total visits, and 4.52 pages views at an average of seven minutes and nine seconds per visit.

"Content is, and always will remain, king," says Greg Watkins, co-founder of AllHipHop.com. "We chose Real Content Group because of their mobile expertise, network of content owners, digital distribution outlets and advertising agency relationships."

For content owners AllHipHop Mobile will serve as an outlet to sell and showcase their music, videos, photos, games and applications. "I'm looking forward to launching new music with AllHipHop Mobile," says LOS DaMystro, CEO of DaMystro and music producer of Usher's "Trading Places," J. Holiday's "Bed," and The-Dream's "My Love" featuring Mariah Carey.

For advertisers AllHipHop Mobile will serve as a highly targeted mobile research and marketing channel. "The AllHipHop community as one of the most valuable urban consumer insights resources for our clients," said Tru Pettigrew, president of Alloy Access, a division of publicly traded Alloy Marketing.

Go to m.allhiphop.com on your cell. You can also text allhiphop to 67463 to join the AllHipHop uVIP Club.

Real Content Group is a new company that specializes in mobile marketing, mobilized branded entertainment production and digital distribution.

For 10 years, AllHipHop.com has been the leading online destination for Hip-Hop news, reviews and industry insights. The site delivers daily news alerts to over 300,000 music industry tastemakers and Hip-Hop lovers' phones and emails. In May 2006 AllHipHop.com won the Rising Star' Award from Black Enterprise. AllHipHop.com is the brainchild of "Grouchy" Greg Watkins and Chuck "Jigsaw" Creekmur.


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