Annual Edition 'Buying Power of
Black America' report breaks down billions in expenditures Black
consumers are responding to tighter economic condition by focusing more of
their spending on items and services that improve their homes and
lifestyle. That's one of the trends revealed in the 15th annual report,
"The Buying Power of Black America," published by Target Market News. The
report analyzes spending for black households in 2008 and finds that
Story continued... _________________
2010 by Target Market News Inc. All rights reserved
228 S. Wabash Ave.
Chicago, IL 60604
Comcast/NBCU merger gets pounded, praised at House Judiciary Committee
Hearing By John Eggerton
Multichannel News (June 7, 2010) Following the pattern a pattern of dueling views of
the proposed merger since its inception last fall, Comcast/NBCU deal
drew fire and praise Monday in a House Judiciary Committee Hearing on
the deal, according to the prepared testimony of a number of witnesses.
Taking a lead role in the hearing was Rep. Maxine Waters (D-Calif.), who
has called for Federal Communications Commission field hearings and
close scrutiny of the deal. She said Monday she was not opposed to the
merger, but had concerns about further consolidation and "serious
questions" about the deal, which she said should not be "rushed
through," according to her opening statement at the hearing.
Waters also noted that some people who were scheduled to testify had
decided not to, suggesting they were afraid. "It is very troublesome
that many independent and minority programmers, producers, writers, and
directors have been afraid to voice their concerns for fear of
blacklisting, or other forms of retaliation within their industries,"
Samuel Kang, an attorney with the Greenlining Institute, said the merger
could have a "profound negative impact" on jobs, diversity and content.
He claimed both companies have a poor record on promoting diverse voices
and local content. He also said the deal would be a melding or similar
corporate cultures of "gut, cut and strut."
"Comcast and NBC both say they are serious about diversity [including
announcing a raft of new or expanded commitments in advance of the
hearing, but the truth is, both struggle when it comes to the number of
minorities within their workforce and management who actually have the
ability to hire or influence content," he said.
Will Griffin, president of African American-targeted Hip Hop On Demand,
painted a starkly different picture. He blamed advertisers for not
paying for the viewers minority-targeted media were delivering, and in
his case delivering thanks to the help he got from Comcast, which
carries the channel.
Griffin said that the minority makeup of the company is "is vastly
superior to any other media company and is eons ahead of the
advertising, telecommunications, and financial services industries."
He suggested that it helped to have minorities in high places at
Comcast, saying they got marketing support from "African-American
general managers who run the cable systems in Chicago, Washington, DC,
Houston, South Florida and the entire western region of the United
States," as well as help from customer service teams "who are largely
African-American and supervised by an African-American female SVP," he
said, adding "It certainly helps when explaining our channel to
Griffin said that Comcast, acting as his syndicator, has almost doubled
his distribution with carriage on Cox, Insight on Bresnan.
Griffin gave two reasons for backing the deal: "Comcast has the best
Infrastructure of Inclusion to build upon in the media industry, and
African-Americans consumers and policy-makers have more potential
leverage over Comcast than any other media company."