Annual Edition 'Buying Power of
Black America' report breaks down billions in expenditures Black
consumers are responding to tighter economic condition by focusing more of
their spending on items and services that improve their homes and
lifestyle. That's one of the trends revealed in the 15th annual report,
"The Buying Power of Black America," published by Target Market News. The
report analyzes spending for black households in 2008 and finds that
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TV One's digital
unit launches its first Web-based scripted series, 'The Cube Life'
(May 20, 2010) TV One's Digital Media Group has launched its first Web
series, The Cube Life, based around the hilarious scenarios that all
coworkers experience in daily, close-quartered office life.
The scripted show centers around a cast of young black professionals
looking to make the next big move in their careers at An Entertainment
Company, the DMV's top media company. Each of the employees is in search
of a way to shine as he or she competes for the opportunity to move from
his or her crowded cube to the big offices (doors are so necessary).
In the midst of their daily workload these strangers become more than
just co-workers, but as they get closer personally, their private
business becomes less and less that. That's evident in the 10-minute
pilot episode of The Cube Life, where one person's speculation spawns an
impromptu office-sponsored baby shower.
The comedy and drama in An Entertainment Company's productions and
videos can't surpass the antics that take place behind the scenes at the
office. In an upcoming episode, co-workers are pitted against one
another for a promotion their company can't ultimately afford.
"In recent months, we have dramatically increased the traffic to
tvoneonline.com and made it a "go to" destination for original video
that supports and extends the content viewers can see on TV One," said
TV One Vice President of Digital Media Orlena Blanchard. "To build on
the entertainment value of tvoneonline.com, we want to offer fresh
content that stays true to the TV One brand, but also offers another
reason for viewers to visit us online. We hope The Cube Life will fill
that bill, and strike a chord with those who have experienced the
idiosyncrasies of modern office life, where young professionals often
forge the greatest friendships and the deepest rivalries, sometimes
The executive producer and creator of The Cube Life is Ashley Grayson of
TV One's Digital Media Group.