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2008 by Target Market News Inc. All rights reserved
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TV
Ratings for Week of May 12 - 18 CSI's
ratings gains push out "Dancing;" CBS claims most watched network
(May 20,
2008) It looks like CBS' CSI franchise benefited from the heavy promotion
it got for the sweeps period. The crime drama side-stepped ABC's "Dancing
With The Stars" on the top 25 favorite shows with black households and
snatched the third and fourth spots on this week's chart. "American Idol"
remained in its perch at No.1 and 2.
Thanks to the coattails of its most popular shows, CBS earned the title of
most watched network for the third week of May. It was followed by ABC
with eight entries, and Fox, which had four.
The total number of viewers watching the top 25 shows, according to
Nielsen ratings, was 36.1 million, or five percent more than the previous
week.
Top 25
Broadcast Shows in Black Households Rank | Program | Network | AA Rating | No. of
Viewers
1
AMERICAN
IDOL-WED
FOX
13.1
2.507
2
AMERICAN
IDOL-TUE
FOX
12.1
2.238
3
CSI
CBS
10.5
1.880
4
CSI: MIAMI
CBS
10.3
1.701
5
DANCING W/
THE STARS
ABC
10.0
1.780
6
WITHOUT A
TRACE
CBS
9.8
1.707
7
DESPERATE
HOUSEWIVES
ABC
9.6
1.656
8
GREY'S
ANATOMY-THU 9PM
ABC
8.6
1.463
9
DANCING
W/STARS RESULTS
ABC
8.5
1.461
10
HOUSE-MON 9P
FOX
8.3
1.612
11
EXTREME
MAKEOVER:HOME ED.
ABC
8.2
1.366
12
CSI: NY
CBS
8.1
1.391
13
CRIMINAL
MINDS
CBS
7.8
1.284
14
LAW AND
ORDER:SVU
NBC
7.6
1.230
15
HELL'S
KITCHEN
FOX
7.3
1.453
16
EXTREME
MAKEOVER:HM ED-7P
ABC
7.2
1.225
17
NCIS
CBS
7.1
1.263
18
GAME,
THE-SUN
CW
7.1
1.365
19
UGLY BETTY
ABC
6.8
1.246
20
SHARK
CBS
6.8
1.141
21
CRIMINAL
MINDS TUESDAY SP
CBS
6.6
1.067
22
LAW AND
ORDER
NBC
6.3
1.038
23
60 MINUTES
CBS
6.2
.987
24
NUMB3RS
CBS
6.1
1.156
25
SAMANTHA
WHO?
ABC
5.9
.938
Source: Nielsen Media
Research. Number of viewers
ages 2+ shown in millions. Rankings are based on
share of black households. Representing more than
13.45 million television households in the U.S., the
African-American television audience is the largest
minority segment in Nielsen measurement samples.
All times eastern.
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Target Market News
The Media Audit
U.S. Census Bureau
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14th
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Latest Buying Power report shows spending up in major categories The
2007 edition of "The Buying Power of Black America" has just been released
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in income.
According to the newest edition of "The Buying Power of Black America,"
there is growth in a number of major product categories despite that
slowdown in overall consumer purchases. Get the details by ordering your
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The
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Book Publishing Authority Now
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latest news and reviews on black books. BIBR also provides
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