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Black Stats
Frequently requested
data on African American consumers
Black Buying Power:
$679 Billion (2004)
Black U.S. Population:
38.3 million
Top Five Black Cities
- New York
- Chicago
- Detroit
- Philadelphia
- Houston
Top Five Black Metros:
- New York-New Jersey
- Washington-Baltimore
- Chicago-Gary
- Los Angeles
- Philadelphia
Top Five Expenditures:
- Housing 110.2 bil.
- Food 53.8 bil.
- Cars/Trucks 28.7 bil.
- Clothing 22.0 bil.
- Health Care 17.9 bil.
Click here for more stats from "The Buying Power of
Black America."
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U.S.
Census
Bureau Data
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Verizon's
Community Studio to give organizations outlet on FiOS service
(May
4, 2006) Verizon has announced that it is developing a new pilot program
for its FiOS TV service called "Community Studio." The service will
feature on demand content of interest to diverse viewers. The Community
Studio concept emerged in discussions between Verizon and more than 35
civil rights leaders.
Slated to begin in the second quarter of 2006, Community Studio will
leverage the capacity of FiOS TV's fiber-optic transmission and offer
viewers a library of public interest and civil rights content each month.
Customers will use Verizon's video-on-demand (VOD) service to watch
Community Studio programs whenever they want to see them.
"FiOS TV's amazing capacity enables us to offer a wide variety of
programming, including diverse content featuring voices from the public
interest community," said Kathryn C. Brown, Verizon senior vice president,
public policy development and corporate responsibility. "Our viewers will
benefit from additional content choices, and the organizations will gain
the opportunity to reach our diverse and growing subscriber base
nationwide."
High-quality public interest programming will come from a variety of
established national organizations seeking to reach out to viewers.
Community Studio adds to the already wide choice of programming Verizon
provides that is of interest to diverse audiences. FiOS TV currently
includes public access, education and government (PEG) channels in each of
its TV markets. Verizon also offers a wide choice of diverse programming
and emerging networks through its FiOS TV Premier package of more than 180
digital channels and other services. There are over 50 specialized
channels designed to appeal to various cultural and ethnic interests.
Initial partners in Verizon's Community Studio venture are the Leadership
Conference on Civil Rights, National Hispanic Media Coalition, American
Association for People with Disabilities, Black Leadership Forum and U.S.
Distance Learning Association.
"Verizon's Community Studio is an historic first, giving members of the
civil and human rights community an opportunity to use new and emerging
technologies to enhance the national dialogue," said Wade Henderson,
executive director, Leadership Conference on Civil Rights.
TVN Entertainment will provide a number of hours of encoding, asset
management and distribution services to the public interest organizations
as part of the project. "TVN is proud to join with Verizon in giving
community groups a platform to reach more people," said TVN Chief
Operating Officer Doug Sylvester. TVN is Verizon's VOD service provider
and furnishes the backend support, transport and advanced element
management tools for Verizon's VOD offering.
Placement of content will be at the discretion of Verizon, which will
provide this pilot service free to participating national organizations.
Verizon delivers both broadcast and on-demand programming through FiOS TV,
now available in parts of California, Florida, Maryland, Massachusetts,
New York, Texas and Virginia.
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_____________________________________________________________________________________
12th
Annual Edition Available
Latest
'Buying Power' report shows black consumers spending more on home life
As the American economy continues to move sluggishly,
African-American households are curtailing their spending in many
categories, including food, clothing and basic household items, while
investing more in home repair, home entertainment and consumer
electronics. Although they are trimming back, black consumers are still
spending more than their white counterparts on most of these products.
Story and statistics
continued
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