The Week of April 23 – 29
'College Hill' keeps BET on top of cable chart; NBA gives TNT a network win

(May 2, 2007) After taking the top spot for the first time last week, BET’s “College Hill” again claimed No. 1 among the nation’s 25 most popular cable shows in black households. With nearly 1.5 million homes, it put a lot of distance between the No. 2 contender, TNT’s late Tuesday NBA playoff game.

Basketball did make TNT the runaway winning network for the fourth week of April, with seven entries on the chart. There was a three-way tie for second most-watched network between BET, Disney and ESPN, each of which claimed four shows.

The total number of black households watching the top 25 cable shows, according to Nielsen data, was 18.5 million. That’s a 10.8 percent increase over the previous week’s viewing.

Top 25 Cable Shows in Black Households

 Rank | Program | Network | Rating | # of Homes

1	COLLEGE HILL	BET	15.2	1,454
2	NBA PLAYOFFS	TNT	11.9	978
3	CHARM SCHOOL	VH1	10.7	978
4	NBA PLAYOFFS	TNT	12.6	964
5	RUNS HOUSE	BET	10.1	948
6	NBA PLAYOFFS	TNT	10.9	872
7	NBA PLAYOFFS	ESPN	10.8	861
8	NBA PLAYOFFS	TNT	9.7	856
9	WWE ENTERTAINMENT	USA	8.7	827
10	NBA PLAYOFFS	TNT	8.9	809
11	NBA PLAYOFFS	TNT	8.8	778
12	WWE ENTERTAINMENT	USA	7.5	723
13	NBA PLAYOFFS	ESPN	8.5	695
14	NBA PLAYOFFS	TNT	8.0	693
15	RUNS HOUSE	MTV	6.9	666
16	NBA PLAYOFFS	ESPN	8.6	664
17	NBA PLAYOFFS	ESPN	8.0	633
18	MOVIE OF THE WEEK	BET	6.8	626
19	JUMP IN!	DISNEY	5.7	523
20	HANNAH MONTANA	DISNEY	5.8	509
21	COSBY SHOW	NICK	5.4	499
22	SPONGEBOB	NICK	6.4	494
23	HANNAH MONTANA	DISNEY	5.6	492
24	H.S. MUSICAL	DISNEY	6.0	488
25	COLLEGE HILL	BET	5.5	484

 Source: The Nielsen Co. Number of homes shown
 in thousands.
 

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 13th Edition Now Available 
New Buying Power report shows more spending by black consumers on 'necessities'

Thanks to economic gains in the past two years, black households across the U.S., especially middle-class families, are increasing their purchases of lifestyle and leisure items.

According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that...
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ATTENTION BOOK CLUBS
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Black Issues Book Review presents the National Book Club Conference - Chicago to be held on Friday and Saturday, August 24 and 25, 2007, in downtown Chicago at the InterContinental Hotel .

Hundreds of book club members will be engaged in dialogue with some of the nation's leading African American authors, including Tina McElroy Ansa, Mary Morrison, Virginia DeBerry and Donna Grant.

Click here for more information and to register

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