Black Stats Frequently requested
data on African American consumers
Black Buying Power:
$836 Billion (2010)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $203.8 bil.
- Food $65.2 bil.
- Cars/Trucks $29.1 bil.
- Clothing $29.3 bil.
- Health Care $23.6 bil. ______________________
Quick access to key stats
Click here to go to African-American Census Bureau
2011 by Target Market News Inc. All rights reserved
228 S. Wabash Ave.
Chicago, IL 60604
announces the debut of more scripted shows following the success of 'The
22, 2011) BET Networks unveiled a brand new slate of programming for BET
and CENTRIC at its 2011 Upfront presentation last week. The network will
continue its focus on original scripted content with a new sitcom, "Reed
Between The Lines," starring Tracee Ellis Ross and Malcolm-Jamal Warner.
The network also unveiled new scripted web originals, "Lenox Avenue" and
"The Come Up," and also its first ever sci-fi thriller web series,
"Odessa" and "Asylum," all of which will run across all BET Digital
platforms -- BET.com, BET Mobile and BET On Demand.
In addition to returning successful series, "The Game" and "Let's Stay
Together," BET will also introduce a new music docu-series, "The
Message," which is a four-part series about the music, the culture and
the message of hip-hop.
BET will also bring back a number of its popular returning series and
tent poles including "Black Girls Rock!," "Sunday Best" and "The BET
"This is the year that our audience, advertisers and partners have been
waiting for. The incredible success of 2010 and 1Q'11 have truly put BET
Networks in a brand new game and affirms our strategy to continue
offering compelling content on air, online and in market," said Debra L.
Lee, Chairman and CEO, BET Networks. "Our insights from
African-Americans Revealed and our brand strategy served as a blueprint
for our 2011 programming mix for BET and CENTRIC."
According to the Nielsen Company, BET continues to be the No.1 cable
network among African-Americans and remains the No.1 cable network among
blacks 18-49 for six consecutive years. Additionally, CENTRIC continues
its ratings stride and is growing a stronger connection to its audience.
CENTRIC will announce a lineup of returning series, music documentaries
"We're in a category of one because no other network understands
African-American consumers as deeply as BET Networks," said Louis Carr,
President of Advertising Sales at BET Networks. "Our insights, coupled
with our compelling content, help our advertising partners engage with
the consumers they want the most."
ORDER TODAY! New
"Buying Power" report: Black consumers spend as economy grows Details $507
expenditures African-American consumers are cautiously increasing their
spending in some key product categories, even as they continue to make
adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America"
report published by Target Market News..
In 2009, black households spent an estimated $507 billion in 27 product
and services categories. That's an increase of 16.6% over the $435 billion
spent in 2008. African-Americans" total earned income for 2009 is
estimated at $836 billion...