Cable TV Ratings for Week of April 14 - 20
'Payne' stays on top; 'Law & Order' makes USA most-watched network

(April  24, 2008) The status quo for the most popular cable shows in black households was only slightly interrupted last week by the NBA Playoffs. "House of Payne" remained No.1 and 2, with "Flavor of Love" again in third. But the NBA had three games on the chart as well, signaling the likelihood of good ratings through to the finals.

USA was the week's most watched network, thanks to a boost from "Law & Order: SVU," which gave the network four of its six shows on the chart. BET was second in popularity with six programs, followed by TBS and VH1 which tied for third with five show.

The total number of viewers for all of the top 25 cables shows during the third week of April was 24 million, which represented a drop of 13 percent from the previous week.

Top 25 Cable Shows in Black Households

 Rank | Program | Network | Rating | # of Viewers

1	HOUSE OF PAYNE	TBS	11.6	2,397
2	HOUSE OF PAYNE	TBS	10.3	2,054
3	FLAVOR OF LOVE 3	VH1	8.5	1,448
4	NBA PLAYOFFS	TNT	7.8	1,574
5	HOUSE OF PAYNE	TBS	6.8	1,389
6	NBA PLAYOFFS-1ST RD	ESPN	6.8	1,203
7	MISS RAP SUPREME	VH1	6.8	1,145
8	COLLEGE HILL	BET	6.6	1,179
9	HOUSE OF PAYNE	TBS	5.5	1,116
10	WWE ENTERTAINMENT	USA	4.5	865
11	WWE ENTERTAINMENT	USA	4.4	796
12	NBA REG SEASON WED	ESPN	4.1	682
13	IRON RING	BET	4.1	669
14	MOVIE OF THE WEEK	BET	4.0	876
15	BET HIP HOP AWARDS	BET	3.9	579
16	MOVIE OF THE WEEK	BET	3.8	637
17	SPY KIDS	DISNEY	3.7	789
18	LAW & ORDER: SVU	USA	3.6	572
19	LAW & ORDER: SVU	USA	3.5	563
20	LAW & ORDER: SVU	USA	3.4	546
21	LAW & ORDER: SVU	USA	3.4	596
22	THE FIRST 48	A&E	3.4	618
23	SATURDAY MOVIE III	LIFETIME	3.3	568
24	FLAVOR OF LOVE 3	VH1	3.2	559
25	ROCK OF LOVE 2	VH1	3.2	610

Source: Nielsen Media Research. Based on live
and same day viewing. Number of viewers shown
in thousands. Representing more than 13.45 million
television households in the U.S., the African-
American television audience is the largest minority
segment in Nielsen measurement samples.
All times eastern.


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