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 Black Stats  
Frequently requested data on African American consumers

Black Buying Power:
 $836 Billion (2010)

Black U.S. Population:
 41.1 million

Top Five Black Cities
 - New York
 - Chicago
 - Detroit
 - Philadelphia
 - Houston

Top Five Black Metros:
 - New York-New Jersey
 - Washington-Baltimore
 - Chicago-Gary
 - Los Angeles
 - Philadelphia

Top Five Expenditures:
 - Housing $203.8 bil.
 - Food $65.2 bil.
 - Cars/Trucks $29.1 bil.
 - Clothing $29.3 bil.
 - Health Care $23.6 bil.
uick access to key stats
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data


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Radio One names Urban League exec Eddie Harrell Columbus VP and GM

(April 4, 2011) Radio One, Inc. announced today that Eddie Harrell, Jr. has been named Vice President and General Manager of its Columbus radio stations.

Eddie Harrell, Jr. is a mission-oriented professional, whose career path includes a unique blend of skills and experience in operations management (non-profit and corporate environment) as well as leadership experience driving revenue growth, productivity, and improved bottom-line business results.

Mr. Harrell has held the position of President and CEO for the Columbus Urban League for the past five years where he successfully led the organization to positive business results after several consecutive years of six figure operating deficits.

In 2000, Mr. Harrell was recognized as one of the outstanding "Forty Under Forty" community leaders in Central Ohio by Business First.  He currently serves on several professional boards and community organizations in the Ohio Area. 

Jeffrey Wilson, Regional Vice President, stated, "Eddie is widely recognized as one of Central Ohio's most successful business strategists and community leaders.  He embodies our creed that focuses on advancing the goals of our partners, and is whole-heartedly committed to our philosophy of 'Growing great people, who in turn, grow great people.'  I welcome his energy, talent, and leadership to Radio One."

"I am pleased to join the Radio One family at this time of tremendous opportunity. Radio One is a leader in the Columbus market, and I look forward to growing our market share and developing our awesome talent," said Eddie Harrell, Jr.

Mr. Harrell will join Radio One on June 1, 2011.
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New York City to challenge Census results; Says black population in error

Black Cable TV Ratings for Week of March 21 - 27 'The Game' leads BET's sweeps of top spots on the chart of cable favorites

Black TV Ratings for Week of March 21 - 27 Black households deliver big win to CBS for NCAA's Sweet 16, Elite 8

Sprite moves beyond controversy and brings back its Step Off competition

Amtrak unveils multicultural programs for National Train Day observance in May

Coca-Cola investing $6 million for safe water projects throughout Africa

Verizon adds BET HD to FiOS TV channel lineup in more markets

Black Cable TV Ratings for Week of March 14 - 20 NCAA's multi-channel format fails to attract big black audience for single game

Black TV Ratings for Week of March 14 - 20 'March Madness' early games fail to make Top 25 of most popular shows

NAACP responds to Black Press' criticism of Image Awards campaign

Click here for more recent news stories and our news archive


New "Buying Power" report: Black consumers spend as economy grows
Details $507 billion in expenditures

African-American consumers are cautiously increasing their spending in some key product categories, even as they continue to make adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America" report published by Target Market News..

In 2009, black households spent an estimated $507 billion in 27 product and services categories. That's an increase of 16.6% over the $435 billion spent in 2008. African-Americans" total earned income for 2009 is estimated at $836 billion...

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