Black Stats Frequently requested
data on African American consumers
Black Buying Power:
$836 Billion (2010)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $203.8 bil.
- Food $65.2 bil.
- Cars/Trucks $29.1 bil.
- Clothing $29.3 bil.
- Health Care $23.6 bil. ______________________
Quick access to key stats
Click here to go to African-American Census Bureau
2011 by Target Market News Inc. All rights reserved
228 S. Wabash Ave.
Chicago, IL 60604
York City to challenge Census results; Says black population loss in
error By Cyril Josh Barker
N.Y. Amsterdam News (March 31, 2011) Census numbers released last Thursday for New York
City have elected officials asking questions and challenging the
According to the 2010 U.S. Census, New York City currently has 8.175
million people. However, City Hall estimated the number to be about 8.4
The city's Black population saw a 2 percent decrease while the white
population grew 0.6 percent. Asians saw the highest spike in population,
with a 13 percent increase, especially in Brooklyn. The Hispanic
population grew by 8.1 percent.
Breaking the numbers down by borough, Staten Island's population grew
the most over the last 10 years with 5.6 percent, Manhattan grew 3.5
percent, the Bronx saw a 3.9 percent increase and Brooklyn grew by 1.5
Probably the most questionable numbers come from Queens, which only saw
an increase in population of 0.1 percent in the last 10 years,
equivalent to only 1,300 people.
Regarding those numbers, Mayor Michael Bloomberg and others say that
there was a miscount. Officials are looking to challenge the numbers to
prove that they are higher so the city can get its fair share of
financial resources. The mayor believes that there were errors in
getting the census results for Queens and Brooklyn.
"Our administration has been looking at the census numbers nonstop since
they were released last Thursday," said Bloomberg. "And now we can say
we plan to formally challenge the census results of our city under the
Count Question Resolution process established by the Census Bureau."
As a result of the census, New York State stands to lose two
representatives on Capitol Hill. U.S. Sen. Charles Schumer said that the
U.S. Census Bureau doesn't know how to court urban populations and that
the city was shortchanged.
"These numbers are baffling," he said. "If you believe them on their
face, New York City added only a little more than 160,000 new residents
in the last decade—a decade that any New Yorker from any part of the
city could tell you saw tremendous growth in both Manhattan and the
Many elected officials are concerned over the recent budget cuts looming
in government. Rep. Charles Rangel said that challenging the census is
needed to make sure every community gets the money they are entitled to.
He said, "An accurate census count is so key to not just getting federal
funding, but giving community businesses and nonprofits the kind of
demographic data they can use to attract new clients and provide
services to residents."
Census results and challenges have also prompting elected officials to
take things into their own hands. Next week State Sen. John Sampson is
creating a new taskforce to ensure that his conference's commitment to
redistricting reform is followed. The taskforce will undertake a
statewide public outreach campaign to educate people on the
redistricting process in hopes to get people interested in the census
"Census figures have a direct impact on the services we guarantee all
New Yorkers—any undercount in our state's population could seriously
jeopardize much-needed federal funding for schools, hospitals and
transportation, among other vital services.
"Meanwhile in upstate, the population decline underscores the need for a
comprehensive economic development plan to stimulate job growth,"
In Queens, State Sen. Shirley Huntley said that her district saw a
decrease by 4,000 residents and that the data "astounded" her. She
claims that there was an increase in people living in Queens.
"It is quite evident that there are more people living in particular
areas that were undercounted by the Census Bureau," she said. "It is
important we gather accurate information. These findings should be
investigated for their legitimacy because of the importance of receiving
federal funding based on population and demographic data."
ORDER TODAY! New
"Buying Power" report: Black consumers spend as economy grows Details $507
expenditures African-American consumers are cautiously increasing their
spending in some key product categories, even as they continue to make
adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America"
report published by Target Market News..
In 2009, black households spent an estimated $507 billion in 27 product
and services categories. That's an increase of 16.6% over the $435 billion
spent in 2008. African-Americans" total earned income for 2009 is
estimated at $836 billion...