Black Stats Frequently requested
data on African American consumers
Black Buying Power:
$836 Billion (2010)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $203.8 bil.
- Food $65.2 bil.
- Cars/Trucks $29.1 bil.
- Clothing $29.3 bil.
- Health Care $23.6 bil. ______________________
Quick access to key stats
Click here to go to African-American Census Bureau
2011 by Target Market News Inc. All rights reserved
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Chicago, IL 60604
Mandela's 46664 organization to establish apparel line for revenues
(March 21, 2011) The South Africa-based 46664 organization has announced
a licensing agreement with Cape Town-based Seardel Investment
Corporation Limited that will see the launch of a 46664 global apparel
brand in the second half of 2011.
The 46664 organization was established in 2002 as an independent,
not-for-profit organization. It takes its name from the prison number
(prisoner number 466 of 1964) given to Mr. Mandela when he was
incarcerated for life on Robben Island, off Cape Town, South Africa. Mr.
Mandela gave his prison number to the organization as a permanent
reminder of the sacrifices he was prepared to make for a humanitarian
and social justice cause he passionately believed in.
The announcement by Nelson Mandela's multi-faceted global campaign was
made by 46664 board member, Achmat Dangor, at The Nelson Mandela
Foundation in Johannesburg. Joining Dangor was Seardel's CEO, Stuart
Queen and Wayne Bebb, CEO of Brand ID.
Dangor praised the ethical grounding of the agreement. "Anyone in the
world can use 46664 as a framework for doing good within their
communities," he said.
The 46664 Apparel is the first global apparel brand to emerge from South
Africa and is designed to stand alongside the world's most high-profile
wardrobe building brands. The mens and ladieswear inaugural ranges will
make their local debut first, with a standalone experiential concept
store in the African business hub of Johannesburg in August 2011. This
will be followed by elements of the range being made available through
selected local independent retail outlets.
International distribution is likely to start in 2012 with plans for
business partners and a roll-out strategy well underway. In addition, an
e-tailer element to a standalone website will allow individuals
worldwide to purchase items from the range online.
The launch of the 46664 Apparel is a significant step in 46664's pursuit
of the sustainability needed to take forward the humanitarian legacy,
social justice projects and global awareness and prevention campaign, of
its founder, Nelson Mandela.
"46664 has evolved to become much more than a global HIV/AIDS awareness
and prevention campaign," commented Dangor. "The work of the
organization encompasses Mr Mandela's humanitarian legacy as well as
confronting and inspiring action to address the broader social
injustices in our society. To do this effectively, 46664 needs reliable
and sustainable income streams, something we believe the 46664 Apparel
can significantly contribute to."
ORDER TODAY! New
"Buying Power" report: Black consumers spend as economy grows Details $507
expenditures African-American consumers are cautiously increasing their
spending in some key product categories, even as they continue to make
adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America"
report published by Target Market News..
In 2009, black households spent an estimated $507 billion in 27 product
and services categories. That's an increase of 16.6% over the $435 billion
spent in 2008. African-Americans" total earned income for 2009 is
estimated at $836 billion...