HOME | STATS | PUBLICATIONSREGISTER | ADVERTISE  | CONTACT US | SEARCH


 Register Here 
STAY IN-THE-KNOW!
Are you getting the latest industry news when it happens via
e-mail
?



Click here for free delivery of the Target Market News Bulletin
You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media


 Black Stats  
Frequently requested data on African American consumers

Black Buying Power:
 $836 Billion (2010)

Black U.S. Population:
 41.1 million

Top Five Black Cities
 - New York
 - Chicago
 - Detroit
 - Philadelphia
 - Houston

Top Five Black Metros:
 - New York-New Jersey
 - Washington-Baltimore
 - Chicago-Gary
 - Los Angeles
 - Philadelphia

Top Five Expenditures:
 - Housing $203.8 bil.
 - Food $65.2 bil.
 - Cars/Trucks $29.1 bil.
 - Clothing $29.3 bil.
 - Health Care $23.6 bil.
______________________
Q
uick access to key stats
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

_____________________


Copyright
(c) 2011 by
Target Market News Inc.

All rights reserved
Business address:
228 S. Wabash Ave.
Suite 210
Chicago, IL 60604
t.  312-408-1881 
info@targetmarketnews.com

Janet Rolle named EVP and Chief Marketing Officer for CNN Worldwide

(March 11, 2011) Janet Rolle, who has led marketing strategy and execution for leading media brands at BET, MTV Networks and HBO, will join CNN Worldwide as executive vice president and chief marketing officer, it was announced today by Jim Walton, president of CNN Worldwide. Rolle, who will report directly to Walton, will be based in New York.

Rolle is joining CNN from BET Networks, where as executive vice president and chief marketing officer she led brand strategy and marketing efforts, including on-air promotions, off-channel and digital marketing, affiliate and trade marketing.  She directed a redesign of the BET network on air, and comprehensive, multi-platform marketing campaigns for the brand's signature successes, including BET's history-making scripted series THE GAME, The BET Honors and the BET Awards, for which BET received multiple Promax/BDA Awards.  Advertising Age magazine named her one of "10 Who Made Their Mark" in 2010 for her noteworthy brand development work at BET.

"Janet has a deep understanding of and experience with brands that have profound relevance and resonance for consumers," said Walton.  "She understands the power and potential of branding for multiple platforms, and she brings a fresh perspective to our continuing conversation with our audience.  I look forward to her contributions on behalf of CNN."

"I am absolutely thrilled to be joining the stellar CNN team at this important time in the evolution of this venerable and venerated brand," said Rolle.  "I hope that my contributions will lead us to even greater success, as we embrace the challenges and opportunities to serve our vast audiences around the world with news and information relevant to their lives that will meaningfully shape their perceptions of our world."

Before joining BET Networks, Rolle worked at AOL as Vice President and General Manger of AOL Black Voices and AOL Women's and Lifestyle Programming from 2005-2007. In this role, she oversaw editorial programming for AOL Black Voices and the 10 websites in the lifestyle category.

From 2000-2005, Rolle worked at MTV Networks as the vice president of programming enterprises and business development for VH1 and CMT.  She began her business career at HBO, where she spent nearly 10 years, eventually rising to Director of Marketing and New Media for HBO Home Video.

Rolle earned her MBA from Columbia University Graduate School of Business, where she was the President of the Black Business Students Association. She received her undergraduate degree in Fine Arts from the State University of New York at Purchase.  She serves on the Board of Directors of the American Foundation for the University of the West Indies and on the Nominating Committee for the Board of Directors of the United States Tennis Association. 

CNN Worldwide, a division of Turner Broadcasting System, Inc., a Time Warner Company, is the most trusted source for news and information. Its reach extends to nine cable and satellite television networks; one private place-based network; two radio networks; wireless devices around the world; CNN Digital Network, the No. 1 network of news Web sites in the United States; CNN Newsource, the world's most extensively-syndicated news service; and strategic international partnerships within both television and the digital media.


Go to Target Market News homepage

RECENT STORIES
Tracey Jennings named VP, Global Director for Liquid Soul Media agency

Black Cable TV Ratings for Wk. of Feb. 28 - Mar. 6 VH1 posts strong showing on the Top 25; BET is week's No.1 cable network

Black TV Ratings for Week of Feb. 28 - March 6 NAACP Image Awards drops a half million black viewers from last year

Comcast names Burrell Communications African-American agency of record

Herb Kemp, veteran advertising and marketing executive, dies at 69

Time Warner launches 'Born to Shine' talk show, marketing campaign

Cable's GMC and ABFF offer Faith and Family Screenplay Competition

Constance C.R. White named Editor-in-Chief of Essence magazine

Black Cable TV Ratings for Week of Feb. 21 - 27 BET regains the No.1 spot on the Top 25 cable chart with 'The Game'

Jeff Palmer, veteran marketing executive and CMO of Motel 6, dies at 63

Click here for more recent news stories and our news archive

 

 ORDER TODAY!
New "Buying Power" report: Black consumers spend as economy grows
Details $507 billion in expenditures

African-American consumers are cautiously increasing their spending in some key product categories, even as they continue to make adjustments in a slowly growing economy. The finding comes from the 16th annual edition of "The Buying Power of Black America" report published by Target Market News..

In 2009, black households spent an estimated $507 billion in 27 product and services categories. That's an increase of 16.6% over the $435 billion spent in 2008. African-Americans" total earned income for 2009 is estimated at $836 billion...

Story continued...






_________________________________________________________________________________________