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Moguldom Media launches AtlantaPost.com aimed at interests of upscale
audience
 (March
8, 2010) Moguldom Media Group, new media company operating multiple
black-targeted Web sites, has announced the launch of The Atlanta Post,
a new online destination targeting the business, financial, political,
and lifestyle interests of high-income African-Americans. The
nationally-focused site is complemented by four local editions targeting
Atlanta, Chicago, New York, and Washington DC. The Atlanta Post is the latest addition to Moguldom's diversified portfolio of online publishing brands, which the company says reach an estimated 2.5 million unique visitors each month, according to Google Analytics. The other sites are Bossip.com, HipHopWired.com, and BossipTwitter.com. With the introduction of The Atlanta Post, Moguldom hopes to capitalize on African-Americans visitors between the ages of 25 - 55 with an household income of more than $75,000. The site offers original editorial content as well as aggregated news and links from multiple online sources. "We look forward to giving African-American professionals the kind of targeted, highly relevant online experience they've been waiting for," said Rahwa Amerom, The Atlanta Post's Managing Editor. "For advertisers, The Atlanta Post offers a powerful new opportunity to reach and sell to this select group." "The African-American community produces its own leaders, and the online resources that serve these individuals should originate within our community as well," said Marve Frazier, CEO of Moguldom Media Group. "We're excited to launch The Atlanta Post and add its brand to our premium portfolio." Moguldom Media Group was launched in 2006 and has offices in New York and Atlanta. For further information, contact them at Moguldom Atlanta, 770 Dalrymple Road, Suite 300, Atlanta, Georgia 30328, 770.804.2706. Go to Target Market News homepage RECENT STORIES Beauty products extend reach to ethnic consumers with green product line BET planning for the return of Ed Gordon in a news show and specials Jamie Foxx, Ludacris team with CDC on black targeted effort against HIV Survey: Blacks' sleep patterns differ significantly from other ethnic groups REACH Media names Reggie Denson Vice President for ad sales in Midwest Paul Johnson to head Essence Midwest sales; Danielle Brown to account director Black Cable TV Ratings for Week of Feb. 22 - 28 TBS takes its Tyler Perry juggernaut and makes it mo' better Study from Joint Center shows higher broadband adoption rates among blacks Don Butler returns to GM as Cadillac's Marketing VP in management shakeup Black TV Ratings for Week of February 22 - 28 NBC can't shake black viewers' loyalty to CBS, Fox with Olympics |
15th Annual Edition 'Buying Power of Black America' report breaks down billions in expenditures  (January
19, 2010) Black consumers are responding to tighter economic
condition by focusing more of their spending on items and services
that improve their homes and lifestyle. That's one of the trends
revealed in the 15th annual report, "The Buying Power of Black
America," published by Target Market News. The report analyzes
spending for black households in 2008 and finds that
African-Americans...Story continued...  _________________________________________________________________________________________ |
