'A Raisin in the Sun' dominates Monday night ratings for ABC

'A Raisin in the Sun' dominates Monday night ratings for ABC

By Tanya Kersey
BlackTalentNews.com
(February 29, 2008) With the "ABC Premiere Event - A Raisin in the Sun," the network posted a definitive victory on Monday night, beating second-place NBC by 2.5 million viewers (12.7 million vs. 10.2 million) and by 13% among Adults 18-49 (3.6/9 vs. 3.2/8). In doing so, ABC snapped NBC's 6-week winning streak on the night in the key sales demo.

Despite stiff original competition on the other networks, "A Raisin in the Sun" generated ABC's top numbers on the night in 3 months among Viewers and Adults 18-49 - since 11/26/07.

The Sony Pictures Television-produced "A Raisin in the Sun" stands as TV's highest-rated original movie since November 2005 among Women 25-54 (6.5/15) and since April 2006 among Women 18-49 (5.3/13) - since 11/27/05 and 4/10/06, respectively. In addition, the movie stood as Monday's No. 1 TV program in both key women demographics.

Sean Combs reprises the role of Walter Lee, Jr.; alongside the cast of the award-winning Broadway revival -- Phylicia Rashad, Audra McDonald, Sanaa Lathan, plus John Stamos. Based on Lorraine Hansberry's play that inspired a generation, "A Raisin in the Sun" tells the story of a family living and struggling on Chicago's South Side in the 1950s.

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