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 Black Stats  
Frequently requested data on African American consumers

Black Buying Power:
 $836 Billion (2010)

Black U.S. Population:
 41.1 million

Top Five Black Cities
 - New York
 - Chicago
 - Detroit
 - Philadelphia
 - Houston

Top Five Black Metros:
 - New York-New Jersey
 - Washington-Baltimore
 - Chicago-Gary
 - Los Angeles
 - Philadelphia

Top Five Expenditures:
 - Housing $203.8 bil.
 - Food $65.2 bil.
 - Cars/Trucks $29.1 bil.
 - Clothing $29.3 bil.
 - Health Care $23.6 bil.
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The AFRO-American Newspapers partners with Google on digitizing archive

(February 15, 2011) The AFRO-American Newspapers, one of the nation's oldest news organizations dedicated to covering the African American community, has created a comprehensive collection of over a million articles that captures the African American experience in business, civil rights, education, health, law, and sports beginning in the late 19th century. Google partnered with the AFRO and helped to digitize the newspaper's historic archives and make them searchable on-line and available to anyone, anywhere in the world.

"It took us over 10 years to develop and fine tune the concept to make the AFRO's Archive site a reality and Google played a key role," said publisher Jake Oliver. "The site includes original page views of complete editions of the newspaper dating back to the early 1900s and in-depth coverage of important stories such as the events of the arrests and national spectacle surrounding Scottsboro Boys trials, the entertainment coverage of Black movies stars such as Dorothy Dandridge, the Army's use of the Tuskegee Airmen (Fighting 99th) in World War II, coverage of the Little Rock 9 Integration in 1954 and many other events that helped to shape the black community."

Researchers, students, historians, teachers, and other groups can use the Archives to trace family roots, develop talking points, craft speeches and gather information on a myriad of topics that affected African Americans. To access the AFRO-American Newspaper Archives on-line, a person should go to http://www.afro.com/afroblackhistoryarchives.

"The AFRO has one of the most comprehensive collections of African American history in the world," said Oliver, the great grandson of the newspaper's founder John H. Murphy, Sr. "The AFRO is an American institution and has a huge repository of information that can be used while blogging, or when someone is on Facebook to post quotes and with Twitter. Now, with our new mobile iPhone application, the AFRO's Archives can be accessed instantly by students at school, researchers and anyone who has a thirst to learn and understand."

The AFRO-American Newspaper, headquartered in Baltimore, Maryland, is the oldest African American family-owned newspaper in the nation. Founded in 1892 by John H. Murphy, Sr. "the AFRO" has grown to become the leading news provider for African Americans in Baltimore and the greater metropolitan Washington, D.C. area. The AFRO publishes three editions-Baltimore, Washington, DC, and Prince George's County Maryland. In addition, it publishes the online Afro.com and supports several community outreach programs including Mrs. Santa, Clean Green Block and Character Education. With on-line, national and local news, the AFRO has more than 500,000 readers.


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New 'Buying Power' report: Black consumers spend as economy grows
Details $507 billion in expenditures

African-American consumers are cautiously increasing their spending in some key product categories, even as they continue to make adjustments in a slowly growing economy. The finding comes from the soon to be issued 16th annual edition of "The Buying Power of Black America" report.

In 2009, black households spent an estimated $507 billion in 27 product and services categories. That's an increase of 16.6% over the $435 billion spent in 2008. African-Americans' total earned income for 2009 is estimated at $836 billion...

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