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Weren't able to attend the 2009 Marketing to African-Americans with Excellence (MAAX) Summit? Order the workbook which contains hard copies of the presentations made by some of the nation"s top experts on Black consumer marketing, including:

Arbitron
Burrell Communications
Carol H. Williams Agency
FUSE Advertising
GlobalHue
Hunter-Miller Group
MEE Productions
Media Economics Group
Nia Enterprises
OwensMorris
 Communications
Salon Sense Magazine Sanders\Wingo
Target Market News
The MasterMind Group
The Media Audit
The Nielsen Company
U.S. Census Bureau
UniWorld Group
...and more


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 Black Stats          
Frequently requested data on African American consumers

Black Buying Power:
  $744 Billion (2006)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $121.6 bil.
 - Food $59.2 bil.
 - Cars/Trucks $32.1 bil.
 - Clothing $27.7 bil.
 - Health Care $17.8 bil.

Click here for more stats from "The Buying Power of Black America."
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U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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FCC to hold minority radio and broadband workshop on Tuesday, Jan. 26

(January 21, 2010) The FCC will hold a workshop on Tuesday, Jan. 26th entitled "Broadband and New Media Strategies for Minority Radio." Scheduled to participate Sirius XM and public radio host Mario Armstrong, Spanish Broadcasting System Radio Chief Revenue Officer and SBS GM Frank Flores, NABOB Exec. Director Jim Winston, and All American Management Group President/CEO Zemira Jones. Representing U.S. government agencies will be FCC Office of Communications Business Opportunities Sr. Deputy Director Carolyn Fleming and Department of Commerce Acting Chief of Staff Rick Wade.

The workshop will explore ways broadband technology can support minority radio. Panelists will discuss how broadband could expand the lightening base, barriers to the use of broadband by minority radio, and the best business models for broadband and minority radio.

The workshop is set for 9:30 a.m. Tuesday at the FCC Commission Room, and is open to the public. It will be available for online viewing for those that register. Agenda and registration information are available by clicking here.


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