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Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!

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13th Annual Edition Available
Report: Black consumers increase spending on lifestyle “necessities”

(March 3, 2007) Thanks to economic gains in the past two years, black households across the U.S., especially middle-class families, are increasing their purchases of lifestyle and leisure items. Products such as cell phone service, travel, restaurant meals and entertainment and leisure increased significantly in 2005.

With home ownership growing and unemployment down, African-American consumers are increasing expenditures on goods and services that are lifestyle-oriented. According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that...
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Click here for free delivery of the Target Market News Bulletin You'll receive news of breaking stories, exclusives, updates and headlines on the latest developments in African American marketing and media Black Stats Frequently requested data on African American consumers Black Buying Power: $656 Billion (2003) Black U.S. Population: 38.3 million Top Five Black Cities - New York - Chicago - Detroit - Philadelphia - Houston Top Five Black Metros: - New York-New Jersey - Washington-Baltimore - Chicago-Gary - Los Angeles - Philadelphia Top Five Expenditures: - Housing 145.2 bil. - Food 56.5 bil. - Cars/Trucks 32.6 bil. - Clothing 23.0 bil. - Health Care 18.0 bil. Click here for more stats from "The Buying Power of Black America." ______________________ Get quick access to key U.S. Census Bureau Data Click here to go to African-American Census Bureau data _____________________ Copyright `© 2005 by Target Market News Inc.` All rights reserved Business address: 228 S. Wabash Ave. Suite 210 Chicago, IL 60604 t. 312-408-1881 f. 312-408-1867 info@targetmarketnews.com	STORY ARCHIVE March 2007 Southwest, U.S. Army join as sponsors for 'Roots' anniversary on TV One 3-30-07 Mobile Marketing Association announces initiative to grow urban content market 3-30-07 Black viewers still ‘Love New York;’ BET is still week’s network winner 3-29-07 Safeway names Russell M. Jackson senior vice president, human resources 3-29-07 CBS shows the biggest gains with black viewers in the season’s biggest week 3-28-07 Carolyn Adams, Illinois Lottery director who achieved record growth, dies at 44 3-28-07 Don Richards joins JobPlex as executive vice president and diversity leader 3 27-07 Crossover Creative Group gives another angle to recruitment for police department 3-27-07 Radio One launches Grammy winner Yolanda Adams in morning syndication 3-26-07 TJ Gipson appointed director of urban division for Indianapolis MZD agency 3-26-07 Radio One issues preliminary report on loss in fourth quarter of 2006 3-23-07 Steve Stoute in talks with IPG on sale of majority stake in his agency, Translation 3-22-07 VH1 stays on top; BET is week’s winning network with nine shows in top 25 3-22-07 Muse targets urban consumers with viral campaign for Honda Civic 3-21-07 'American Idol' keeps Fox on top; ‘Grey’s Anatomy’ has best showing of season 3-19-07 Black magazines' ad pages rose for February; retail, automotive spending up 3-19-07 'The Washington Informer' named Daimler Chrysler/NNPA Foundation award winner 3-19-07 ‘I Love New York’ puts VH1 on top, but ‘College Hill’ makes BET winning network 3-15-07 TV One signs on as media partner for Martin Luther King Memorial Project 3-15-07 Thanks to ‘American Idol’ Fox beats CBS again in the battle for black viewers 3-14-07 Roland Martin signs agreement with CNN to work in multiple roles 3-14-07 Survey: Black doctors say consumer ads improve doctor-patient relationships 3-13-07 EEOC sues Walgreens for discrimination in assigning black store managers 3-12-07 Terrie Williams, PR exec and author, named spokesperson for Blue World Travel 3-12-07 Cable shows suffer erosion of black households to broadcast TV offerings 3-9-07 TV One to broadcast ‘Roots’ to mark 30th anniversary of epic mini-series 3-9-07 Ogilvy names Donna Pedro to new Chief Diversity Officer position 3-8-07 Starcom MediaVest launches SMG Multicultural to be led by Monica Gadsby 3-8-07 ‘American Idol’ gives Fox shows coattails and a sweep of the top of the charts 3-7-07 Lou Ransom assumes the helm as Chicago Defender executive editor 3-6-07 BET's hit reality show College Hill debuts its fourth season tonight 3-6-07 NAACP president Bruce Gordon resigns from post after 19 months 3-5-07 After the NBA All-Star weekend, black cable audiences get back to reality 3-2-07 4As diversity panel says more execs of color needed at top of media firms 3-2-07 ___________________________ Access our news archives by month: January 2007 December 2006 November 2006 October 2006 September 2006 August 2006 July 2006 June 2006 May 2006 April 2006 March 2006 February 2006 January 2006 December 2005 November 2005 October 2005 September 2005 ___________________________ Access our news archives by subject: Advertising & PR News Marketing News TV & Cable News Radio News Magazine News Newspaper News Internet News Retailing News Consumer Research News People in the News Industry News Go to Target Market News homepage	Search the entire contents of the Target Market News Web site! Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now! ___________________________________________________________________________________________ 13th Annual Edition Available Report: Black consumers increase spending on lifestyle “necessities” (March 3, 2007) Thanks to economic gains in the past two years, black households across the U.S., especially middle-class families, are increasing their purchases of lifestyle and leisure items. Products such as cell phone service, travel, restaurant meals and entertainment and leisure increased significantly in 2005. With home ownership growing and unemployment down, African-American consumers are increasing expenditures on goods and services that are lifestyle-oriented. According to the newest edition of “The Buying Power of Black America,” there are indications that black households are feeling more confident about making purchases that... Story continued... Click here to order The Buying Power of Black America report _________________________ SUBSCRIBE TODAY! The trade publication for in-depth coverage of Black Consumer Marketing and Media news