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Black Stats
Frequently requested
data on African American consumers
Black Buying Power:
$744 Billion (2006)
Black U.S. Population:
38.3 million
Top Five Black Cities
- New York
- Chicago
- Detroit
- Philadelphia
- Houston
Top Five Black Metros:
- New York-New Jersey
- Washington-Baltimore
- Chicago-Gary
- Los Angeles
- Philadelphia
Top Five Expenditures:
- Housing $121.6 bil.
- Food $59.2 bil.
- Cars/Trucks $32.1 bil.
- Clothing $27.7 bil.
- Health Care $17.8 bil.
Click here for more stats from "The Buying Power of
Black America."
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Get quick access to key
U.S.
Census
Bureau Data
Click here to go to African-American Census Bureau
data
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? 2005 by
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STORY ARCHIVE
March 2009
Radio One names Christopher Wegmann to St. Louis and
Dallas positions
National Urban League report: 'Best of times, worst
of times' for Black America
NAACP asks top 25 advertisers to hold their ad
agencies accountable on discrimination
Interactive One names Napster CTO David Wolfe Chief
Product & Operating Officer
Black Cable TV Ratings for Week of March 16 - 22 VH1
has a strong showing with 'Ray J' at No.2; TBS still the most watched
network
Vibe.com replaces Google with RushmoreDrive.com for
its search feature
Black TV Ratings for Week of March 16 - 22 Black
'Idol' viewers drop by almost a third after Jasmine Murray's exit
Gemstone Management again teams up with Ebony for
Sisterspeak Luncheon tour
Tom Joyner Show loses Chicago market with WVAZ's
switch to Steve Harvey
Marketers look closer at black consumers and find
segmentation opportunities
Marketers say we can expect more Barack Obama
look-alikes popping up in ads
E3thos.com portal launches "My Street" weekly
financial advice show
RAB panel: Advertisers giving more weight to cume,
reach in PPM urban data
The Root.com launches "The Browntable" blog, daily
digest of politics, culture
Black Cable TV Ratings for Week of March 9 - 15
'Sunday Best' still knocking on 'House of Payne;' Top 25 viewing down 16%
Cancelled shows prove no smooth ride on TV networks'
road to diversity
Sen. Menendez tells Arbitron to add more safeguards
to PPM
Yankelovich study finds new sense of empowerment
among black consumers
Black TV Ratings for Week of March 9 - 15 'Idol'
grows in popularity with black viewers; CBS still top network
Amtrak unveils new black, Hispanic print and online
campaign for Acela service
TheRoot.com hires Michael Clark as dedicated sales
manager
Comedy Central cancels David Alan Greir's 'Chocolate
News'
Black Cable TV Ratings for Week of March 2 - 8
'Sunday Best' gives BET a strong contender; TBS most watched network
The Media Audit says online shopping by black
consumers is up 50%
Kizart Media Partners acquires Power of Urban Radio
trademark
Black TV Ratings for Week of March 2 - 8 'American
Idol' holds on to No.1 on Top 25; CBS network sustains popularity
Why Lexus is spreading sustainability message to
African-Americans
Honey Magazine's re-launch goes live with Website,
social networking platforms
Black-oriented browser, Blackbird, reaches 100,000
downloads
Atlanta-based IMAGES USA marketing agency celebrates
its 20th anniversary
GAO: Accuracy of 2010 census may be jeopardized due
to untested technology
Bob Johnson talks about fight for ‘must-carry’
status for new Urban TV channel
Richard Pegue, 1944-2009: Chicago radio veteran
known for spinning dusties 3-6-09
D.L. Hughley ending Saturday night CNN show by end
of the month 3-6-09
NABOB and SRA disappointed with Arbitron's promises
for PPM upgrade 3-6-09
Black Cable TV Ratings for Wk. of Feb. 23 - Mar. 1
'Payne' wins week again for TBS; VH1's 'For Love of Ray J' improves
showing 3-5-09
Gospel Music Channel adds a comedy series to its
growing black-oriented line-up 3-5-09
Black TV Ratings for Week of Feb. 23 - March 1
'American Idol' returns to black viewers top spot; CBS gains as top
network 3-4-09
Barry Mayo and Hundley Batts to be inducted into
Urban Knights Hall of Fame 3-4-09
Product placements are deftly woven into BET's
'Harlem Heights' 3-3-09
NAACP officials visit Fox stations across nation
over NY Post cartoon 3-3-09
Steve Hegwood resigns Radio One Atlanta post to
focus on his own firm 3-2-09
In Obama era , more television ads project images of
racial harmony 3-2-09
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14th
Edition Now Available!
Latest Buying Power report shows spending up in major categories
The
14th annual edition of "The Buying Power of Black America" has been
released by Target Market News. The one-of-a-kind report is the most
quoted source of information on how African-American consumers spend their
$744 billion in income.
According to the newest edition of "The Buying Power of Black America,"
there is growth in a number of major product categories despite that
slowdown in overall consumer purchases. Get the details by ordering your
cop now.
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America report
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