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 Black Stats         
Frequently requested data on African American consumers

Black Buying Power:
  $744 Billion (2006)

Black U.S. Population:
  38.3 million

Top Five Black Cities
  - New York
  - Chicago
  - Detroit
  - Philadelphia
  - Houston

Top Five Black Metros:
  - New York-New Jersey
  - Washington-Baltimore
  - Chicago-Gary
  - Los Angeles
  - Philadelphia

Top Five Expenditures:
 - Housing $121.6 bil.
 - Food $59.2 bil.
 - Cars/Trucks $32.1 bil.
 - Clothing $27.7 bil.
 - Health Care $17.8 bil.

Click here for more stats from "The Buying Power of Black America."
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Get quick access to key
U.S. Census 
Bureau Data

Click here to go to African-American Census Bureau data

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STORY ARCHIVE

April 2008

Cable TV Ratings for Week of April 21 - 27
'Payne' shares the cable spotlight with cable fans' love of NBA Playoffs
5-1-08

TV Ratings for Week of April 21 - 27
ABC holds on to gains made with black households following debate week
4-30-08

Miller Brewing Co., NNPA to recognize the best of the Black Press 4-30-08

P&G solicits advice from consumers on pulling ads from MTV, BET 4-29-08

Kroger creates new position to lead multicultural business development 4-29-08

OwensMorris named PR, engagement marketing agency for Luster Products 4-28-08

Colgate launches online Mother's Day promotion with gospel duo Mary Mary 4-28-08

Washington Informer, Tri-State Defender winners in entrepreneurial award

Cable TV Ratings for Week of April 14 - 20
'Payne' stays on top; 'Law & Order' makes USA most-watched network
4-24-08

American Airlines expands diversity and inclusion information on its Web site 4-24-08

TV Ratings for Week of April 14 - 20
'I
dol' jumps back on top; Presidential debate leads ABC's network win


BET unveils plans at upfront for more original programming 4-23-08

Essence partners with Warner Bros. for new TV projects and Web strategy 4-22-08

Cancellation of 'Soul Train Music Awards' signals end of iconic show's presence 4-22-08

BET, TV One are banking on big ad sales in election year upfront market 4-21-08

Madison Ave. charts some progress in meeting diversity hiring goals 4-21-08

Former U.S. Rep. J.C. Watts and Comcast to launch black news network 4-18-08

Nationwide Insurance strikes deal with talk show host Tavis Smiley 4-18-08

Interep signs local rep agreement for 23 URBan Radio stations 4-18-08

Cable TV Ratings for Week of April 7-13
TBS keeps bringing the 'Payne;' while BET, TBS tie for most-watched network
4-17-08

Ford extends successful partnership of documentary with new promotion 4-17-08


TV Ratings for Week of April 7 - 13
NCAA men's championship game leads CBS' dunk on Top 25 viewing
4-16-08

BET uses election theme for its "Upfront '08" presentation 4-16-08
 

RushmoreDrive.com to make search culturally relevant to blacks online 4-15-08

GAO report on minority media ownership sites lack of sufficient data

Radio One acquires social media network Community Connect for $38 million 4-14-08

Equals Three ad agency marks 25th year with launch of youth foundation 4-14-08

EbonyJet.com to launch online comic strip with Dreadmaní Dave Fennoy 4-11-08

Def Jam launches label in partnership with P&G's TAG Body Sprays 4-11-08

Cable TV Ratings for Week of March 31 - April 6
'House of Payne' and Disney network repeat their winning ways
4-10-08

Mo'Nique is the latest addition to Syndication One's line-up of talk talent 4-10-08


TV Ratings for Week of March 31 - April 6
CBS and NCAA basketball dominate black household viewing
4-9-08

Radio One names Kathy Stinehour VP/GM of Detroit stations group 4-9-08

IMAGES USA ad agency announces new hires and promotions 4-8-08

How black radio found its voice in the presidential elections 4-8-08

Ohio tourism multicultural marketing account awarded to Singleton & Partners 4-7-08

'Essence' ranks No.1 in ad revenues for March; 'The Green has biggest gain 4-7-08

Kanye West launches online leisure and travel program 4-3-08


Vickie Burns is named vice president of news and content development at WNBC-TV 4-2-08

TV Ratings for Week of March 24 - 30
'Idol' is top show; CBS and NCAA basketball dominate week's top 25
4-2-08

Broadcast leaders call on ad agencies to end 'No Urban or Hispanic Dictates' 4-1-08



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Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!



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 14th Edition Now Available!
Latest Buying Power report shows spending up in major categories

The 14th annual edition of "The Buying Power of Black America" has been released by Target Market News. The one-of-a-kind report is the most quoted source of information on how African-American consumers spend their $744 billion in income.

According to the newest edition of "The Buying Power of Black America," there is growth in a number of major product categories despite that slowdown in overall consumer purchases. Get the details by ordering your cop now.

Click here to order The Buying Power of Black
America report

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The African-American
Book Publishing Authority


Now in its ninth year of publication, Black Issues Book Review is the only nationally distributed magazine devoted exclusively to covering the latest news and reviews on black books. BIBR also provides up-to-date news on forthcoming author signings, book fairs and book clubs.
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A TARGET MARKET NEWS PUBLICATION
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 NEW!  Search the entire contents of the Target Market News Web site!

Looking for hard-to-find information on the African-American consumer market? Now you can easily search the contents of the leading source for information on African-American marketing and media. Scan our entire Web site for news, research and information using Google-powered keyword searches. Hundreds of articles, stories and report findings can be accessed for free. Click here to try it now!


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