| |



















 |
|
Target Market News
INTRODUCING THE
AFRICAN AMERICAN MAGAZINE
PUBLISHERS PROGRAM
Dear Publisher:
Where can you spend just THREE DOLLARS A DAY to purchase inside
information, custom-tailored resources, and the newest research that will deliver a competitive
advantage and create growth opportunities for your African-American
magazine?
The answer is here, with Target Market News' new service, The
African-American Magazine Publishers Program. For 20 years, Target
Market News has been the nation's leading source for the latest information
on African-American marketing and media. We are now bringing that expertise
to African-American magazine publishers to deliver a much needed and unique
service.
The AAMPP service bundles together marketing, research and industry access
in order to offer them collectively to publishers in a cost-efficient
package. Now individual publishers of Black-oriented magazines can
collectively make a huge impression on the advertising and marketing
industry.
The AAMPP service also allows magazine publishers to tap into the unique
marketing power of Target Market News, The Black Consumer Market Authority.
No other media platform delivers timely and credible news and information
like Target Market News. Thousands of executives and professionals rely on
TMN for up-to-the-minute developments in African-American marketing and
media.
In the current economic climate, you need every advantage you can get for
your publication. For an investment of THREE DOLLARS A DAY, here are the
services you'll receive as a charter member to the AAMPP service:
- A free listing in the print and online versions of TargetMarketNews.com's
new African-American Magazine Directory, which will contain
information on all Black-oriented titles, their contact info, advertising
rates, circulation data, description of the editorial focus and a direct
link to each magazine's Web site. Internet access to the directory will be
open to everyone, and the directory will be marketed through other industry
Web sites.
MARKETING
& PROMOTION TOOLS
- A free full-page profile and listing in the annual print version of the
African-American Magazine Directory, which will be mailed to media
buyers and planners, corporate marketing executives and brand managers.
You'll receive a free supply of printed copies to forward to your clients.
- A profile of your magazine on TargetMarketNews.com's Magazine
Spotlight, which has over 75,000 unique visits per month from
advertising, marketing, and media professionals.
- A seven-day ad for your magazine on TargetMarketNews.com home page
and Daily Bulletin -- a total of 60,000 impressions to marketing,
advertising and media professionals.
RESEARCH
& AD SALES TOOLS
- A quarterly summary from Nielsen Media Research on the Black media
advertising expenditures by Fortune 1000 companies. The report details the
amount spent by advertisers, by brand, and by media platform.
- A Monthly Advertising Report from Media Economics Group currently
being delivered to ad agencies and corporate marketing executives detailing
advertising expenditures in Black and Hispanic magazines.
- Online access to Media Economics Group's Multicultural Advertising
Intelligence, which tracks and ranks the ad revenues and pages of dozens
of Black and Hispanic magazines and their advertisers.
- A complimentary copy of the 2009 edition of "The Buying Power of Black
America," the definitive annual report analyzing the spending power of
African American consumers on hundreds of products and services ($100 value)
DISCOUNTS
& COMPLIMENTARY RESOURCES
- 50% discount on registration to the annual African-American Magazine
Summit, the nation's only annual meeting of Black magazine publishers,
marketing and advertising professionals.
- 10% discount on registration to the annual Marketing to
African-Americans with Excellence (MAAX) Summit, one of the industry's
most anticipated events.
- Membership to Magazine Publishers of America, the
nation's leading trade association representing the magazine industry. Membership benefits include registration discounts to MPA
conferences, seminars and other events, as well as access to research data.
- A complimentary subscription to the print version of Target Market News
Magazine, to be published beginning Summer 2009.
All of these amazing services can start delivering solid benefits to your
magazine for the affordable investment of just $100 a month. To begin
taking advantage of this opportunity immediately, click on the secure online
registration link below to become a charter member. Register for 12 months
for only $1,000 -- a $200 savings!
We welcome your questions about how this program can create new business
benefits and opportunities your magazine. Please contact me at your
convenience at 312-408-1881 or at ken@targetmarketnews.com.
Sincerely,
Ken Smikle
President
CLICK
HERE FOR SECURE ONLINE REGISTRATION FORM
--------------------------------------------------------------------------------------------------------------
(Print out the form below to register by fax or mail)
Please register me for the African American Magazine Publishers Program
by deducting $100 each month for one year for my membership.
Name ________________________________________________________
Title / Position _________________________________________________
Magazine Title _________________________________________________
Address ______________________________________________________
City __________________________________ State ____ Zip __________
Tel. __________________________ Fax _______________________
E-mail __________________________________________________
Register for 12 months for $1,000 and save $200!
___ Payment of a check or money order is enclosed for $ __________
made payable to Target Market News.
OR
Charge my Am-Ex ____ VISA ____ MasterCard ____ a total of $______
for the first ____ month(s) of my annual membership @ $100 per month.
Card No. _____________________________________________________
Expiration Date _________ Security Code/ I.D. No. _________
Signature _________________________________________________
Name of Cardholder ________________________________________
(Mail this page to Target Market News, 228 S. Wabash Ave., Ste. 210,
Chicago, IL 60604, or send via secure fax to 312-408-1881)
Return to Home Page
|
|



















|