THE LATEST NEWS
Seven honorees to be recognized at Target Market
New's 2016 MAAX Summit, Nov.14th
21, 2016) Target Market News has announced that the 17th Annual Marketing
to African Americans with Excellence (MAAX) Summit will take place on
Monday, Nov. 14th, 2016 at the Hyatt Magnificent Mile Hotel in downtown
Chicago. The theme for this year's gathering is "Change the Conversation,"
with presentations from Nielsen, IHS Automotive, the U.S. Census Bureau
and others. The all-day MAAX Summit is one the industry's largest annual
gatherings of African American marketing
Nielsen's sixth annual African-American consumer
report focuses on Millennials
17, 2016) Black Millennials are 11.5 million strong and leading a viral
vanguard that is driving African-Americans' innovative use of mobile
technology and closing the digital divide. Nielsen highlights this group
in a new report called "Young, Connected and Black: African-American
Millennials Are Driving Social Change and Leading Digital Advancement."
With $162 billion in buying power and undisputed cultural influence, Black
Millennials are using their power to successfully raise awareness of
RLJ Entertainment, AMC Networks form strategic
partnership for streaming services
17, 2016) RLJ Entertainment, the entertainment content distribution
company which owns and operates UMC (Urban Movie Channel), the first
urban-focused subscription streaming service, and Acorn TV, the premier
streaming service for British mystery and drama, has formed a strategic
partnership with AMC Networks. As part of the agreement, AMC Networks has
invested $65 million in the form of loans to RLJ Entertainment to
refinance the company's...
Interactive One names John Shelby Vice President of
Sales, Midwest-West Region
12, 2016) Interactive One, one of the leading digital destinations for
African American audiences, has announced the hiring of John Shelby as
the VP of Sales for the Midwest-West region. He comes to iOne from CBS
Interactive, where he worked on CBSNews.com and CBSN, the company's 24
hour live streaming product. "We are excited to welcome John to the
Interactive One team during...
Howard University announces School of Communications
to be named for Cathy Hughes
12, 2016) Howard University president, Dr. Wayne A. I. Frederick, recently
announced a multi-million dollar gift to its School of Communications from
Alfred C. Liggins III, President and CEO of Radio One, Inc. The
contribution was made through the Catherine L. Hughes and Alfred C.
Liggins III Foundation and establishes that the School will be named in
honor of Cathy Hughes, Radio One founder and Chairperson, and former
Howard University staff member. An official ceremony to announce the
naming of the "Cathy Hughes School of Communications" will be held on
Sunday, October 23...
William Garth, CEO of Chicago-based Citizen
Newspaper Group, dies at the age of 78
26, 2016) Longtime publisher, philanthropist and activist, William "Bill"
Garth, Sr., CEO of the Citizen newspaper chain in Chicago, died on Friday,
Sept. 23 from complications of diabetes at RML Specialty Hospital.
William Darrell Garth, Jr. said that funeral services and public memorial
will be announced soon. "Chicago lost a beacon for our community," said
his son, Darrell Garth in a statement. "He was a very savvy newspaperman
Keisha Brown named EVP of Lagrant and Chair of
agency's Health and Wellness Practice
15, 2016) Lagrant Communications (LC), a Los Angeles-based multicultural
integrated marketing communications agency, has named Keisha N. Brown
executive vice president and chair of its new Health and Wellness
Practice. In this position, Brown will drive creative solutions for all of
the agency's healthcare clients. LC has more than two decades of
healthcare experience working with clients...
Interactive One names Jamilah Lemieux Vice President
of News and Men's Programming
15, 2016) Interactive One announced the hiring of Jamilah Lemieux, as the
new Vice President of News and Men's Programming. The former Ebony Senior
Editor, both print and digital, is an award-winning writer and popular
public speaker on race and culture. Well known for her commanding social
media presence, Lemieux is considered a leading millennial intellectual
and pop culture critic. Lemieux joins iOne during a time of accelerating
growth, as the company expands...
Comcast and The Africa Channel to expand their
partnership with Video On Demand service
123, 2016) The Africa Channel (TAC) announced today it has expanded its
partnership with Comcast Cable in Video On Demand (VOD) content targeting
multicultural audiences. Comcast is the first provider to launch TAC on
VOD. Comcast's current Black Film & TV destination on Xfinity on...
Veteran journalist Ed Gordon returns to primetime
with Bounce TV's first news magazine
12, 2016) Award-winning journalist Ed Gordon returns to primetime
television on Tues. Sept. 13 as Bounce TV world premieres its first-ever
news magazine show Ed Gordon at 10:00 p.m. ET.
Gordon serves as executive producer and host of the new Bounce TV
original series, sitting down for revealing interviews with top headline
makers, entertainers and pop cultural figures. Ed Gordon will also include
Esther 'E.T.' Franklin named Executive Vice
President, Managing Director for Mediavest|Spark
1, 2016) Esther "E.T." Franklin has joined the Mediavest | Spark agency as
Executive Vice President, Managing Director of Strategy and Cultural
Fluency. Previously she held the position of Executive Vice President Head
of Americas Experience Strategy at Publicis Media. "Over her 20+ year
career at Publicis Groupe and SMG, Esther has shaped the way the
advertising/communication industry looks at..
Former McCann exec Christine Villanueva moves to SVP
of Strategy at Walton Isaacson
30, 2016) The Walton Isaacson ad agency has announced that Christine
Villanueva has been named to the new position of Senior Vice President,
head of strategy effective immediately. She will report to Jeff Davidoff
who last month was named president of the agency. "Christine's role is
essential to our commitment to innovation and insight driven work," stated
Davidoff. "She is uniquely qualified to...
Johnson Publishing Co. ends seven decades of media
leadership with sale of Ebony, Jet
15, 2016) Johnson Publishing Co., the nation's most successful
African-American owned magazine publisher, is no longer publishing
magazines. After more than seven decades, during which it set the bar for
black business success, JPC has sold its magazines properties, Ebony and
Jet, to a black-controlled private equity firm in Texas. The new owner of
the iconic titles is The Clear View Group. To make the transaction
possible, the assets of Ebony and Jet were...
TV One sets all-day Empire Binge-A-Thon on May 14
prior to season finale on Fox
11, 2016) TV ONE is celebrating the blockbuster drama EMPIRE with a second
season binge-a-thon on Saturday, May 14, giving viewers a chance to catch
up with Cookie, Lucious and the rest of the Lyon clan before the series'
May 18 season finale on FOX. Beginning at 9 a.m. ET, viewers can binge
back-to-back on all 17 episodes of the second season of television's
award-winning and most nominated series...
LimeGreen Moroch wins prestigious Ex Award for work
on Kia Motors America
15, 2016) LimeGreen Moroch took top honors in the "Best Multicultural
Event Campaign" category at the 2016 Ex Awards. Hosted by Event Marketer
Magazine, the annual Ex Awards ceremony is the world's largest and most
prestigious recognition program for experiential marketing. The
Chicago-based cross-cultural agency won the Ex Award for its Kia Motors'
"Inspirationally Crafted" events, which targeted African American consumer
tastemakers and opinion leaders, promoted the brand's corporate diversity
Black Arts Chicago, an audience development
initiative, is launched by Target Market News
4, 2016) Target Market News, one of the nation's leading authorities on
the African-American consumer market, has announced the launch of a new
media, marketing and research unit to support African-American arts and
culture. Black Arts Chicago is the first full-service organization created
to provide audience development and marketing communications for
African-American artists and cultural institutions. The organization's
mission is to increase attendance for...
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