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Facts on Blacks
and the Net

Black households spent
$2.9 billion on computer hardware, software and Internet access in 2007


40.6% of African-Americans  now shop online, compared to 27.1% five years ago

43% of African Americans have broadband service at home

Blacks are 69% more likely than whites to have listened to music on the Web

71% of black Americans have cell phones

Blacks are 45% more likely than whites to have played a game on the Web

34% of blacks send or receive a text message on a typical day

54% of African American Internet users have accessed the Net on their cell phone

51% of African-Americans have used the Internet to get information about a job, compared to 37% of whites who have done so

Sources: Target Market News, Synovate, Pew Research Center, The Media Audit

 
  REGISTRATION FOR THIS EVENT HAS SOLD OUT

Thank you for your interest in attending the African American Internet Summit. Unfortunately, all available space is sold. We will be featuring highlights of the Summit via video on TargetMarketNews.com in the near future. Also, you'll be able to purchase copies of the presentations made by some of our panelists.

For more information, e-mail Target Market News at info@targetmarketnews.com, or call 312-408-1881.


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