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data on African American consumers
Black Buying Power:
$744 Billion (2006)
Black U.S. Population:
Top Five Black Cities
- New York
Top Five Black Metros:
- New York-New Jersey
- Los Angeles
Top Five Expenditures:
- Housing $121.6 bil.
- Food $59.2 bil.
- Cars/Trucks $32.1 bil.
- Clothing $27.7 bil.
- Health Care $17.8 bil.
Click here for more stats from "The Buying Power of
Get quick access to key
Click here to go to African-American Census Bureau
? 2005 by
Target Market News Inc.
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The Buying Power of Black
Market News presents its annual report on the expenditures of
African-American consumers. This is the most comprehensive source for
information on how black households spent their money.
With this unique publication you'll learn how much of black consumers'
$744 billion in income was spent on apparel, entertainment, food,
beverages, toys, computers, cosmetics, automobiles, travel and dozens of
This report is being used by Proctor & Gamble, McDonald's, Coca-Cola, Walt
Disney Co., Sears, IBM, Mercedes Benz, America Online, Quaker Oats,
Pillsbury, Bank of America, Clear Channel, Ford Motor Co. and hundreds of
other Fortune 500 companies.
The 2007 edition of The Buying Power of Black America includes
A detailed look at how much African-Americans earn, explanations of the
varied definitions and types of income, city-by-city data on black income,
a comparison with world economies and a look at black buying power over
the past 15 years.
Black Buying Power in the Top 30 Cities
An expanded city-by-city breakdown of the billions of dollars
African-American consumers spent in 26 major categories of products and
services in the nation's top markets.
An analysis with charts of how spending among black consumers has changed
in individual categories between 2005 and 2006. It also includes charts
highlighting the fastest growing products and services for the past year.
The 100-Plus Index
A special section providing data on dozens of items for which
African-American consumers out-spent their white counterparts.
Data on the Black Population
The latest information on the African-American population including
rankings of the largest black metropolitan areas, the percentage of black
population in U.S. cities and a listing of the total dollars earned by
black consumers for each of the past 20 years.
These and more than 3,000 hard-to-find statistics are now available in one
affordable publication. The Buying Power of Black America is an
analysis of data compiled annually by the Dept. of Commerce. It is based
on interviews and diaries collected from 3,000 black households -- one of
the most comprehensive surveys conducted on black consumers.
Localized Editions Available
Now all of the statistics found in the report are available for
virtually any African-American market in the country. Need to know what
black consumers earned and spent in your city, metro area, DMA, ADI,
county or state? This expanded edition will provide this information, as
well as all the data necessary for comparisons with the national market.
No other information source gets to the specifics of the consumers you
want to reach most like these custom editions.
Click here to order The Buying Power of Black
Click here for more stats from
past editions of The Buying Power of Black America
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Edition Now Available!
Latest Buying Power report shows spending up in major categories
14th annual edition of "The Buying Power of Black America" has been released
by Target Market News. The one-of-a-kind report is the most quoted source of
information on how African-American consumers spend their $744 billion in
According to the newest edition of "The Buying Power of Black America,"
there is growth in a number of major product categories despite that
slowdown in overall consumer purchases. Get the details by ordering your cop
Click here to order The Buying Power of Black
Book Publishing Authority
in its ninth year of publication, Black Issues Book Review is the
only nationally distributed magazine devoted exclusively to covering the
latest news and reviews on black books. BIBR also provides up-to-date
news on forthcoming author signings, book fairs and book clubs.
issue? Get it with your new subscription.
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