THE LATEST NEWS
Prudential Financial again teams with The Root on
weekly personal finance show
1, 2015) The online video series, The Root Live, produced by Prudential
Financial, Inc. and The Root.com, debuted its fourth season. The 16-week
series addresses a range of personal finance issues, with new 10-minute
episodes running weekly. Programming for the new season continues through
August, with new installments airing on...
Bounce TV post its most-watched quarter ever helped
by original series
(July 1, 2015) Bounce TV, the nation's first-ever broadcast television
network designed for African American audiences, continued its ratings
surge in the just-completed second quarter of 2015, setting network
records for viewership and the delivery of key targeted demographic
audiences in both Primetime and Total Day with June becoming the
BET Awards 2015 a social media hit with audience of
nine million users on Twitter
2015) Nielsen reports that the BET Awards 2015 was the most popular cable
TV show in social media, based on the special's Twitter TV ratings. An
audience of nine million users generated more than seven million tweets
from more than 900,000 unique authors...
Over-the-top content more integral among black viewers than whites
(June 26, 2015) A new study from Horowitz Research reveals that 45% of
Black viewers are more likely to have made over-the-top (OTT) an
integral part of their viewing lifestyle. The study, "State of Cable &
Digital Media: Multicultural Edition 2015," also found the trend to true
among other multicultural viewers, with 46% of Asian viewers, and 51% of
Hispanic viewers in the study spending more than 20% of their total TV
viewing time watching OTT...
Washington Informer publisher Denise Rolark Barnes
elected NNPA chair
(June 21, 2015) The National Newspaper Publishers Association marked its
75th anniversary in Detroit, Michigan last week with the theme "Empowering
a New Generation of Leadership." The five-day conference featured
workshops, networking opportunities, an awards programs, business sessions
and the election of new officers who will represent the NNPA for the next
Kierma Mayo and Kyra Kyles head Johnson Publishing's
new editorial team
15, 2015) The Johnson Publishing Company formally announced today the new
editorial leadership team behind the new look and enhanced print/digital
focus. Kierna Mayo was named Ebony Editor-in-Chief, VP, Digital Content
and will operate out of the JPC New York office. Kyra Kyles was promoted
to Vice President, Head of Digital Editorial for ebony.com and jetmag.com...
Intel launches new
fund with $125 million to invest in women, minority entrepreneurs
9, 2015) Intel Capital, Intel Corporation's global investment
organization, today announced the Intel Capital Diversity Fund, which will
invest in technology startups run by women and underrepresented
minorities. The largest of its kind, the fund totals approximately $125
million, and investments will cover a broad spectrum of innovative
Real Times Media names Lorraine Cochran general
manager of Atlanta market operations
15, 2015) Hiram E. Jackson, Chief Executive Officer of Real Times Media
recently announced Lorraine Cochran as the new Regional Director for Real
Times Media and General Manager of the Atlanta Daily World. As general
manager, Cochran will be responsible for overall operations of the Atlanta
Daily World. In this role she will focus on...
Former GlobalHue exec heads OneX, new branded
content studio at Radio One
9, 2015) Radio One, Inc. announced the launch of OneX (onexstudios.com), a
branded content studio, which will provide brands with premium content and
native advertising opportunities. The mission of OneX is to harness the
power of Black culture to ignite brands through the creation of compelling
content that can thrive across multichannel media environments...
Retailer Barnes &
Noble to collaborate with 17th annual Harlem Book Fair July 14-16
8, 2015) Barnes & Noble, Inc., the nation's largest retail bookseller,
announced that it is collaborating with the Harlem Book Fair (HBF) to
broaden the platform for authors and publishers into the African-American
reader community. B&N will support the Harlem Book Fair with...
Black Cable TV Ratings for Week of May 25 - 31
NBA Semifinals games, programming set a record at 42% of Top 25 cable
(June 8, 2015) As the march to the NBA Finals continued, the frenzy
among fans pushed cable viewing of the games to record levels. The Top
25 cable favorites in black households included 12 programs that were
basketball-related, as well as the week's No.1 and 2 winners. That comes
to 12.2 million for basketball, or 42 percent of the Top 25 total
Two black women auto execs open TALA, The Allen
Lewis Agency, in Detroit
3, 2015) Two African-American women with a combined four decades-plus in
marketing and communications experience have announced the creation of a
new Metro Detroit-based full-service agency. TALA, The Allen Lewis Agency
LLC, headed by Jocelyn K. Allen and Chandra S. Lewis, is dedicated to
helping clients build their brands, commemorate experiences and...
Black TV Ratings for Week of May 25 - 31
Memorial weekend viewing drops, top TV shows post
less than a million black viewers
(June 3, 2015) The summer TV viewing patterns kicked in for the memorial
Day weekend, and none of the Top 25 shows in black households managed to
attract at least a million viewers. All of the week's heavy viewing could
be found on cable. CBS let the pack among viewers, with 9.6 million for 13
Johnson wins push for Dept. of Defense report on minority ad spending
1, 2015) For the past two years, U.S. Rep. Hank Johnson of Georgia has
been attempting to get more military recruitment advertising placed on
minority-owned stations. He and NABOB have has just won a small victory in
their efforts to have stronger language placed in the Defense
Authorization Bill report...
Chicago Crusader newspaper and publisher Dorothy
Leavell mark 75th anniversary
1, 2015) Since 1968, Dorothy R. Leavell has served as editor and publisher
of the Crusader Newspaper Group. Following the death of her first husband
Balm L. Leavell Jr., Dorothy took the helm of the company's two
newspapers, The Chicago Crusader and the Gary (Indiana) Crusader. On
Friday, June 5, 2015, Leavell herself will be in the spotlight as The
Chicago Crusader celebrates its 75th anniversary with a gala at the new
Loews Chicago Hotel...
HUD settlement in Associated Bank lawsuit includes
$1.4 million in advertising
29, 2015) The U.S. Department of Housing and Urban Development (HUD)
announced an agreement with Associated Bank, N.A. to resolve a disparate
treatment redlining case, one of the largest redlining complaints brought
by the federal government against a mortgage lender. At approximately $200
million, it is the largest settlement of this kind HUD has ever reached...
Interactive One re-launching flagship sites with new
content, offerings for advertisers
1, 2015) Interactive One, the online media division of Radio One,
announced that it is re-designing its four flagship Website to "inject new
energy," with more new content. The changes, say the company, will give
advertisers additional opportunities to reach African-American women and
men, Millennials and Latinos...
Univision's purchase of The Root marks firm's second
move into African-American media
27, 2015) Last week's announcement by Univision Communications Inc. that
it had acquired online destination The Root was the second major foray
into African-American media by the company best known for its Hispanic
media properties. In December 2012, UCI, which owns 62 television
Two Tyler Perry dramas returning to OWN for summer
season beginning in June
(May 27, 2015) OWN: Oprah Winfrey Network's hit drama "The Haves and the
Have Nots," starring John Schneider and Tika Sumpter, returns for its new
summer season on Tuesday, June 30 at 9 p.m. ET/PT. The popular comedy
series "Love Thy Neighbor" from Tyler Perry, featuring ornery but loveable
Mama Hattie (Patrice Lovely) and her Love Train Diner, returns Friday,
June 26 at 9 p.m. ET/PT with two back-to-back episodes...
Black Cable TV Ratings for Week of May 4 - 10
Second week of NBA semifinals drops more than 16
percent among black viewers
22 , 2015) While its games remained the most popular viewing for black
cable TV households, the NBA semifinals saw a drop of 16.7 percent among
black viewers from the previous week. With only two slots less on the Top
25 cable chart from last week, the NBA lost nearly three million black
ASPiRE network announces exit of its first general
manager Paul Butler
16, 2015) Two years after Paul Butler was hired by Earvin "Magic" Johnson
as ASPiRE's first general manager, the network has announced that they
have parted company. On Friday, May 15, Johnson announced that Butler was
leaving Aspire to "spend more time with his family...
Black TV Ratings for Week of May 4 - 10
'Scandal,' NBA push ABC to fourth week as No.1
network in black homes
16, 2015) ABC was able to hold on to its popularity with black TV viewers,
thanks to the march towards the season finale of "Scandal" and the
suspense of the NBA Playoffs. Both programs headed the chart of Top 25
shows for the first week of May. ABC was the most watched network with
11.7 million viewers for...
Chicago memorial service announced for veteran media
personality Ty Wansley
12, 2015) Ty Wansley, who for 35 years was a successful broadcaster in
Chicago and St. Louis, died on Wednesday, May 6 at Chicago's Northwestern
Memorial Hospital from congestive heart failure. He was 63 years old.
Wansley was a native of St. Louis, MO where he attended...
to host first annual Uncorked Food & Wine Festival
(May 11, 2015) UPTOWN Magazine will host its first annual UPTOWN
Uncorked Food and Wine Festival, July 30 - August 2, at Silverado Resort
in Napa Valley, CA. The premier destination event will host more than
300 wine connoisseurs for a weekend of grand tastings, private vineyard
tours, live music, comedy and more.
Sponsored by Diageo Chateau & Estate Wines, Lexus...
Fox is dropping 'American Idol,' and goes all in on
'Empire' and the black audience
11, 2015) Prior to Monday's upfront presentation of its plans for the
coming TV season, the
announced that it is
dropping "American Idol" in 2016 and is moving its newest midseason
success, "Empire," to a return in the fall. It will also increase its
schedule for the hip-hop drama to...
Black Cable TV Ratings for Week of April 27 - May 3
Despite more NBA games on chart, Top 25 cable audience falls from
10, 2015) The NBA boosted its dominance over cable TV viewing in black
households when compared to the previous week. Basketball-related
programming captured 15 slots on the Top 25 chart, with a 20.1 million
black viewers. That's up from the 12.4 million and 12 chart positions.
Despite that popularity, non-NBA programs claimed the first...
MBA Association to hold 45th anniversary gala in Chicago June 12
11, 2015) The National Black MBA Association will host its
45th Anniversary Gala Celebration on Friday, June 12, 2015 at the Hyatt
Regency Chicago. Retired McDonald's CEO Don Thompson and Amy Hilliard
(pictured), president of Fashion Fair Cosmetics will be honored at the
Gala. During the 45th Anniversary Gala Celebration, the NBMBAA
Black TV Ratings for Week of April 27 - May 3
its third consecutive week as No.1 network in black households
6, 2015) Since March Madness ended, taking with it CBS' lead on the Top 25
TV shows in black households, ABC has reigned at the top of the chart.
Even though "Scandal" wasn't on the lineup for the last week of May, As
ABC's "Grey's Anatomy" moves towards its season finale, its percent of
households grows. With no episode of "Scandal" airing...
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