THE LATEST NEWS
BET Networks to
re-brand Centric cable channel as a destination for black women
13, 2014) Centric, BET Networks' 24-hour music and entertainment network,
last week unveiled a new branding strategy. The channel will now be
positioned as the network for African American women, with programming
selected to appeal directly to...
Black Cable TV Ratings for Week Mar. 31- Apr. 6
BET remains cable's top network in the Top 25 for fourth straight week
(April 11, 2014) BET enjoyed a big boost in viewership, including taking
the No.1 spot on the Top 25 for the first week of April. Its "Celebration
of Gospel" edged out Bravo's Real Housewives" and led the way for BET's
Carol H.Carol H. Williams
agency officially names Marcus Taylor its Creative Director
10, 2014) The Carol H. William Advertising agency has announced the
promotion of Marcus Taylor to Creative Director. Taylor has been with CHWA since 2002 and, as his announcement said, "has performed as a
creative leader for some time."
"He has touched so many
successful campaigns," said Carol Williams, agency President..
Black TV Ratings for Week of Mar. 31 - Apr. 6
'Scandal' still captures twice as many black viewers
as any other TV show
(April 10, 2014) When lots of men left TV behind at the end of the NCAA
Men's Basketball Championship game, black women held fast to ABC's
political drama, "Scandal." The show stayed in the No.1 spot on the Top 25
chart for a fifth consecutive week...
Bounce TV promotes Elverage Allen to EVP, adds
executives, opens West Coast office
4, 2014) Bounce TV has announced a series of executive hirings and the
opening of a west coast sales office as the network's national advertising
sales division continues to grow. Elverage Allen has been elevated to the
post of Executive Vice President of Advertising Sales, overseeing all
general market ad sales efforts...
Bounce TV to premiere original family-oriented
sitcom, 'One Love' tonight
4, 2014) Bounce TV, the nation's first-ever broadcast television network
designed for African American audiences, will premiere its newest original
series, One Love, Tuesday, April 8 at 9:00 p.m. (ET). One Love follows the
adventures of Pastor William
CHWA agency announces promotion of Brian Welburn to
(April 4, 2013) The Carol H. Williams Advertising agency has announced the
promotion of Brian Welburn to the position of Account Supervisor. "Brian
has demonstrated a level of dedication and leadership along with a
willingness to assume increased responsibility to implement the changes we
Black Cable TV Ratings for Week March 24 - 30
'Real Housewives' posts second week at No.1; BET is week's top network
(April 4, 2014) "The Real Housewives of Atlanta" claimed its second
consecutive week as the cable show with the highest rating in black
households. The Bravo reality drama was hotly followed -- again -- by
BET's "The Game" and "Basketball Wives LA" on VH1.
BET repeated its win for the...
Jesse Jackson leads delegation of minority suppliers
to Japan to meet automakers
2, 2014) The Rev. Jesse L. Jackson, Sr. and the Rainbow PUSH Coalition is
leading a 13-person delegation to visit leading automotive companies in
Japan, April 2-9, 2014. The delegation will meet with corporate leaders of
Toyota, Nissan and Honda at their Japan headquarters, with the goal of
building primary trade and business relationships with U.S.-based,
African- American suppliers...
Black TV Ratings for Week of March 24 - 30
'Scandal' takes on March Madness and wins battle for viewers on Thursday
(April 3, 2014) ABC "Scandal" viewers didn't get run over by CBS and
March Madness. The political drama held on to its dominance over
Thursday nights and remained the No.1 show on the Top 25 of black
viewers' favorites for the fourth
The NCAA's mens basketball Road to the Final Four did give...
Carol H. Williams
agency promotes Matthew Taylor to VP/Director of New Business
2, 2013) Carol H. Williams Advertising has announced the promotion of
Matthew Taylor to the position of VP/Director of New Business of CHWA.
In his new position, he will oversee all new business including business
engagement opportunities, increase client relationship opportunities,
business building opportunities, collaborations and...
unveils refreshed design and features for its magazine and website
3, 2014) ESSENCE has unveiled a new look, with a refreshed design for the
magazine, as well as the Essence.com homepage. The design refresh is the
first for the magazine in 5 years -- incorporating bolder fonts and
images, and a new layout of the monthly sections. The revamped Essence.com
home page will feature larger images and more content up top -- as well
Movie industry report may under-rate impact of
African-American ticket buyers
28, 2014) At the recent CinemaCon gathering in Las Vegas, movie theater
owners and industry professionals were presented with new data that
highlighted the growing importance of African-American audiences. It was
good news, but not entirely unexpected. The Motion Pictures Association of
America has been tracking data on black movie ticket buyers for a few
years, and 2013 was exceptional in the number of..
FCC ruling closing Joint Sales Agreement loophole
includes public interest waiver
(March 31, 2014) The Federal Communications Commission today adopted a
provision that closes a loophole in its TV ownership rules that it says
"ensures competition, localism, and diversity" in a single broadcast
market. The practice of allowing Joint Sales Agreement, where the owner of
one TV station was allowed to selling advertising for another station, led
EBONY Magazine, W.K. Kellogg Foundation release
survey on the Black family
1, 2014) EBONY magazine has partnered with the W.K. Kellogg Foundation to
conduct the State of the Black Family Survey which appears in the May
issue. The study, drawn from a national sample of 1,005 African-American
respondents, identified job loss and financial insecurity as the leading
issues confronting Black families...
BET Networks issues first branded app including
on-demand access to shows
2014) BET Networks has announced the launch of its first ever brand app:
BET NOW. Users can download the new app for free on iPhone, iPad and
Android devices. BET NOW is currently available in the App store or Google
Play Store. "With BET NOW, users are one download away from consuming some
of their favorite...
Winston named associate publisher for fifth 'Who's Who in Black Chicago'
29, 2014) The Who's Who Publishing Company has announced the appointment
of Terri Winston as Associate Publisher of the fifth anniversary edition
of Who's Who In Black Chicago. The publication will be released in June
2014. Winston brings to her new position years of experience in publishing
and entrepreneurship. She was founder and CEO of...
Former NBA All-Star Jamal Mashburn teaming up to
launch an ad agency in Chicago
27, 2014) New York native Jamal Mashburn may be better known to most for
his 12-year basketball career as a forward with the Dallas Mavericks and
the Miami Heat. But even before he retired from the NBA in 2004, he had
already established his off-the-court business career. But as successful
as Masburn has been, his doesn't sound like the resume leading to his next
endeavor -- opening an advertising agency.
Black Women's Expo celebrates its 20th year with
record consumer attendance
27, 2014) The Black Women's Expo presented by State Farm will celebrate
its 20th Anniversary with a stellar line-up of speakers, entertainers and
seminars March 28-March 30 at McCormick Place in Chicago. More than 30,000
visitors are expected to attend the three-day exposition that has a
mission of enlightening, educating and empowering women and girls of all
ages. For the 19th year, State Farm is the Title Sponsor for the Expo,
which is the No. 1 national destination event for African-American women
Jesse Jackson launches Digital Inclusion initiative
to take on Silicon Valley
26, 2014) The Rev. Jesse Jackson has announced that his organization, The
Rainbow PUSH Coalition, has organized a Digital Inclusion initiative to
address the lack of minority participation in all aspects of the
technology industry. On March 19, Rev. Jackson led a delegation to the
Hewlett Packard annual shareholder meeting to...
Black Cable TV Ratings for Week March 17 - 23
Housewives' takes No.1 on cable chart; BET is week's network winner
(March 26, 2014) After three weeks of declining black audiences, the Top
25 cable shows attracted an increase in watchers. Bravo's "Real
Housewives" moved up from last week to No.1. The number of shows pulling
at least a million viewers in prime time nearly doubled to 14. The OWN
channel, (winner of the past two weeks) failed to place a program on the
list. The most watched cable network...
Black TV Ratings for Week of March 17 - 23
For the third consecutive week 'Scandal' takes ABC to No.1 on the Top 25
25, 2014) It looks like all-out warfare between ABC and CBS for supremacy
among the black TV audience. For the third week in-a-row, "Scandal" has
captured the No.1 spot and helped push ABC to most watched network status
on the Top 25 chart of most popular shows in black households. Black
viewers made up 41 percent of the political drama's total audience of...
NNPA Foundation honors Charles Tisdale and Paul Redd
during Black Press Week
(March 21, 2014) The National Newspaper Publishers Association Foundation
has inducted publishers Charles Tisdale of the Jackson Advocate and M.
Paul Redd of the Westchester County Press into its Gallery of
Distinguished Black Publishers. The ceremony took place at the NNPAF's
annual Black Press Week activities last week in Washington, D.C...
FAMU signs partnership agreement on creation of Black Television News
(March 25, 2014) Florida A&M University, one of the nation's
Historically Black Colleges and Universities, has signed on to a
partnership with the Black Television News Channel (BTNC) making the
university home to the nation's only Black-owned cable news network.
The network will be operated and managed at the School of Journalism and Graphic Communications
building by co-founding partners...
Bounce TV announces expansion of sales staff,
addition of west coast office
20, 2014) Bounce TV the nation's first-ever broadcast television network
designed for African American audiences today announced a series of
executive appointments and the opening of a west coast sales office as the
network's national advertising sales...
Cheryl Pearson-McNeil and Don Lowery to new SVP responsibilities
(March 24, 2014) Nielsen, a leading global provider of consumer
information and, announced the promotions of Cheryl Pearson-McNeil to
Senior Vice President, U.S. Strategic Community Alliances and Consumer
Engagement, and Don Lowery to Senior Vice President, Government Affairs,
effective immediately. Both teams are part of Nielsen's External Affairs
group and both Pearson-McNeil and Lowery joined Nielsen in 2004...
names Gary Gunther Vice President, GM of St. Louis market
2, 2014) Gary Gunther has re-joined the Radio One family as Vice President
and General Manager of St. Louis. A 25-year veteran of radio
sales/marketing, Gary has held several positions in the company and has
received numerous awards. From 2011 to 2013, Gary was General Sales
Manager in the Baltimore Market. In this position, he was responsible for
maintaining and growing the company's revenue and revenue share within the
BlackHealthTV.com forms programming partnership with Kitara Media
(March 3, 2014) BlackHealthTV.com, a leading online video destination on
African American health issues, today announced that it has signed an
exclusive agreement with Healthguru.com, Kitara Media's leading health
site in video engagement. Healthguru.com has a comprehensive library of
health videos, with over 4,000 titles covering 125 different conditions.
As part of the...